← Ch5 Social Psych Test
5 Written Questions
5 Matching Questions
- Peripheral route to persuasion
- Consistency principle
- a The way people are persuaded when they focus on factors other than the quality of the arguments in a message, such as the number of arguments.
- b Change in a private attitude or belief as a result of receiving a message.
- c An argument that challenges and opposes other arguments.
- d A communicator's honesty and lack of bias.
- e The principle that people will change their attitudes, beliefs, perceptions, and actions to make them consistent with each other.
5 Multiple Choice Questions
- The way people are persuaded when they focus on the quality of the arguments in a message.
- A person's perception of how difficult it is to perform the behavior in question.
- A particular research design that assesses persuasion by measuring attitude only after the persuasion attempt.
- A theory stating that the best predictor of a behavior is one's behavioral intention, which is influenced by one's attitude toward the specific behavior, the subjective norms regarding the behavior, and one's perceived control over the behavior.
- The motivation to achieve approval by making a good impression on others.
5 True/False Questions
Cognitive dissonance → The unpleasant state of psychological arousal resulting from an inconsistency within one's important attitudes, beliefs, or behaviors.
Elaboration likelihood model → A theory that locates the most direct cause of persuasion in the self-talk of the persuasion target.
Post-decisional dissonance → The conflict one feels about a decision that could possible be wrong.
Inoculation procedure → A technique for increasing individuals' resistance to a strong argument by first giving them weak, easily defeated versions of it.
Subjective norms → A person's perception that important others would approve or disapprove of the behavior in question.