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7 Written questions

6 Multiple choice questions

  1. this is important because each sector this analyzes represent an important segment of the environment that potentially influences the survival and effectivenes of the organization.
  2. not fully committed to one of the 3 generic strategies.. EX (Sears, target, mid price golf courses), starbucks now.
  3. Threat of Substitute products, Bargaining power of supplier, bargaining power of buyer, threat of new entry, Rivalry among existing competitors.
  4. Future objectives, current strategy, assumptions, capabilities.
  5. ID keys sources of competitive adv. in terms of cost of differentiation for a particular product/market.
  6. Selling your product at lower cost, High volume sales. Perceived value (price vs quality) EX...(State University, Jet Blue, Kia, Old Navy, TImex))

6 True/False questions

  1. FocusSet of goals and policies designed to achieve competitive adv in a particular marketplace.

          

  2. SWOT analysisFuture objectives, current strategy, assumptions, capabilities.

          

  3. Competitive ADVHaving the ability to transform inputs into goods and services at a maximum profit on a sustained basis better than one's competitors. You want to be in imperfect competition

          

  4. Strategic MGMT processID the Organization's misson and objectives, Analyze the Environment or Analyze the organizations resources. --->Formulate strategy, Implement strategy, Evaluate and monitor results.

          

  5. Functional strategies/ tacticsExplains the essence of an organization-- why it exists, what it wants to be, who serves it, and why it should continue. contains:purpose, value, place in the world.

          

  6. Levels of Strategic AnalysisCorporate Strategy, Business Unit Strategy, Functional strategy/tactics

          

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