Set: marketing ess chap 5

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All 26 terms

TermDefinition
free enterprise systema system that encourages individuals to start and operate their own businesses in a competitive system, without government involvment.
patenta government-issued exclusive right to make, use, or sell an invention for up to 20 yeras.
trademarka brand name, brand mark, trade name,trade character, or combintion of these elements that is given legal protection by the federal government.
copyrightthe exclusive right to reproduce or sell a work authored by an individual, such as writings, music and artwork.
competitionthe struggle to attract customers, keep existing ones, and take away customers from other companies
price competitionthe sale price of a product.
nonprice competitioncompetition based on factors that are not related to price, such as product quality, service and financing, business location, and reputation.
monopolyexclusive control over a product or the means of producing it
business riskis the potential for loss or failure
profitis the money earned from conducting business after all costs and expenses have been paid
supplyis the amount of goods producers are willing to make and sell
demandconsumer willingness and ability to buy products
domestic businessa business that sells its products only in its own country
global businesssells its products in more than one country
for-profit businessa business seeks to make a profit from its operations
nonprofit organizationfunctions like a business but uses the money it makes to fund the cause identified in its charter
public sectorlocal, state, and federal government agencies and services
private sectorbusinesses not associated with the government agencies
industryconsists of a group of establishments primarily engaged in producing or handling the same product or group of products or in rendering the same services
derived demandin the industrial market is based on the demand for consumer goods and services
wholesalersobtain goods from manufacturers and resell them to industrial users, other wholesalers, and retailers
retailersbuy goods from wholesalers or directly from manufacturers and resell them to the consumer
productionthe process of creating, expanding, manufacturing, or improving on goods and services
managementthe process of achieving company goals by effective use of resources through planning, organizing, and controlling
financethe function of business that involves money management
accountingthe discipline that keeps track of a company's financial situation

Set Information

Terms 26
Creator vhsnbawcum
Created September 25, 2009
Groups None
Subject marketing
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Most Missed Words

  1. industry consists of a group of establishments primarily engaged in producing or handling the same product or group of products or in rendering the same services - 4 misses
  2. price competition the sale price of a product. - 4 misses
  3. production the process of creating, expanding, manufacturing, or improving on goods and services - 3 misses
  4. nonprofit organization functions like a business but uses the money it makes to fund the cause identified in its charter - 3 misses
  5. accounting the discipline that keeps track of a company's financial situation - 2 misses
  6. free enterprise system a system that encourages individuals to start and operate their own businesses in a competitive system, without government involvment. - 1 miss
  7. supply is the amount of goods producers are willing to make and sell - 1 miss