| Term | Definition |
|---|
| selling | Communicating directly with potiential cusyomers to determine and satidfy their needs. |
| Promotion | Any form of communication used to inform, persuade or remind the advancement of an employe to a position with greater responsibility. |
| Pricing | Setting and communicating the valu of products and services. |
| Product service management | Designing,developing,maintaig,improving,and aquiring products and services that meet consumer needs. |
| Financing | Budgeting for marketing activities,obtaining the necessery funds needed for operations,and providing financial assistance to customes so they can purchase the business products and service. |
| Marketing information management | Obtaining,managing,and using market information to improve business decision making and the performance of marketing activities. |
| Distribution | Determining the best ways for customers to locate,obtain,and use the products and services of an organization. |
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