Distribution Channels
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8 terms
Terms | Definitions |
|---|---|
information | company gathers info about demographics, selling strategy, etc |
promotion | exposes info about company throguh media, discounts, etc |
contact | biz contacts potential customers |
matching | adjusting product to match customer needs |
negotiation | biz's determine price, discounts, etc |
physical distribution | physically moving products |
financing | makes sure other actions are paid for |
risk-taking | taking risks to encourage sales |
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