| Term | Definition |
|---|
| Image making | Creating a positive impression about a candidate through the use of public relations methods and mass media. |
| Interest groups | Refer to special interest groups |
| Political Action Committee (PAC) | An organization, usually formed by an interest group or corporation, designed to solicit money from individuals to be used for campaign contributions to candidates endorsed by the group. |
| Private sector | Refers to all business and other activities that are not sponsored directly by government; however, much of the American private sector is subsidized through government funds. |
| Lobbying | The attempt to influence government policy, usually on behalf of an interest group. |
| Term limits | A rule which permits a politician only a limited number of opportunities to run for the same office. Term limits exist at the state level and in some cities in California. |
| Ch 5: Media Influences & Interest Groups | . |
| Poli Sci 106 | . |
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