Floral Design is ART!
Follow basic elements/principles of design.
Tools of the arts.
Do not vary until mastered!
Allow you to express your personality.
Objects that we use to create design.
How does design happen?
Use same elements and principles in all forms of visual art.
Elements of Excellence
Distinction-Unique Charm, Taste, and Originality.
Originality-Creative Thinking, Imagination, Vision, Interpretation.
Property of light. Eye perceives color in relation to environment.
There are no ugly colors.
Improper use or placement of color.
Used to study color and relationships.
12 colors= hues
Divided into categories.
Red-Advancing, Exciting, Warm
Blue-Receeding, Cool, Quieting
Combination of Primary:
Primary color+Adjacent Secondary Colors
Primary color listed first:
Measurement of the amount of light reflected.
Brightness or concentration of a color.
Color: Psychological Effects
Set the mood.
Create emotional feeling.
Create visual excitement.
Determined by flower and accessory colors.
Green in foliages and stems do not count.
Neutral colors do not count
Analogous-3 colors side by side
Unrelated colors from distant parts of the color wheel.
Determine correct placement.
Complementary, Split, Triadic
Use 4 different colors.
Widely separated on the color wheel.
Offer new territory for experienced designer.
Types of Form:
Repetition of Form
Space between parts
Variation of a shape
Combination of shapes
Discretion of designer
Can add variety an greater interest to a design composition.
The surface quality if any plant material (or other design component) that can be.
The character if the physical surface qualities as determined by:
aggregation of the general character of the plant's minor units.
Texture is illustrated in art when an artist purposely exploits contrasts in surface to provide visual interest
Is analyzed by:
Comparison between objects.
Association of objects with each other
Should be done in a logical and graduated manner
Proceed in sequence
Do not block continuity.
Coarse texture in background:
Fine texture in background:
Appears farther away
Is created by and created movement.
Eyes must move to follow it.
Potential for line to suggest motion is basic.
Types of Lines:
Actual Line-produced by linear material
Implied Line-produced by placement of round mass
Psychic line-produced by directional facing flowers
Categories of Line
Static line-Solid, structured, still
Dynamic line- curved, diagonal
Vertical line-Strength, dignity, severity, formality, Exclamation
Curved line-gentleness (hogarth/s curve)
Horizontal line-rest, informality
Increased awareness and enjoyment
More complete sensory satisfaction
Fragrance is expected---disappointment
Clean and pure
Earliest and keenest sense
Favorites, preferences, and dislikes.
Strong fragrances should be avoided for small spaces.
Vary from sweet to delicate to spicy to bold.
Nature of Scent
Produced by an essential oil in the flowers or the leaves.
Flowers-attar (epidermal cells petals)
Formula is unique.
Plant uses the scent to:
Purpose of scent foliage is to repel.
Protection against disease and harmful predators.
Many are strongly antiseptic.