Comm in Society Test 3 (ch. 7-8)

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haleyluter  on November 7, 2010

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Comm in Society Test 3 (ch. 7-8)

marconi
__________'s improvements over earlier experimental designs allowed him to send and receive telegraph code over distances as great as 2 miles by 1896
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marconi __________'s improvements over earlier experimental designs allowed him to send and receive telegraph code over distances as great as 2 miles by 1896
marconi 1899 1901 with the financial and technical help of the british, __________ successfully transmitted across the english channel in _____ and across the atlantic in ____
hertz early pioneer of radio, radio waves
guglielmo marconi "the father of radio," influenced by ben franklin
hardwired the fundamental difference between telegraphs and radio is that telegraphs are __________ and radio is off the air
reginald fessenden in 1903, ________ ________, a canadian, invented the liquid barretter, the first audio device permitting reception of wireless voices
liquid barretter the first audio device permitting reception of wireless voices
(invented by fessenden in 1903)
1906 fessenden's broadcast from brant rock on christmas eve of ____ was the first public broadcast of voices and music
lee deforest _______ _________ (american) invented the audion tube, a vacuum tube that improved and amplified wireless signals
audion tube a vacuum tube that improved and amplified wireless signals
(invented by lee deforest in 1906)
lee deforest saw radio as a means of broadcasting
1860 eduord-leon scott de martinville recorded a song on a device he called a phonautograph in ____, and always thought that edison had stolen credit that should have been his
1877 in ____ edison patented his "talking machine," a device for replicating sound that used a hand-cranked grooved cylinder and a needle (scott's phonautograph)
emile berliner _________ __________ invented the gramophone, developed a sophisticated microphone, and imported from Europe recordings by famous opera stars
1887 emile berliner invented the gramophone in ____
gramophone used a flat, rotating, wax-coated disc that could easily be copied or pressed from a metal master; allowed for multiple duplications of sound
(invented by berliner in 1887)
1905 the columbia phonograph company introduced the 2-sided disc in ____
RCA (radio corporation of america) american marconi, general electric, american telephone & telegraph, and westinghouse (in 1921)---each in control of a vital piece of technology--joined to create the ______________________
(after the govt. forced the combatants to merge)
david sarnoff author of the radio music box memo; RCA's commercial manager
1920 on nov. 2 ____, KDKA (pittsburgh) made the first commercial radio broadcast, announcing the results of the presidential election that sent harding to the white house
wireless ship act in 1910 congress passed the ___________________, requiring that all ships using u.s. ports and carrying more than 50 passengers have a working wireless and operator
radio act of 1912 after the sinking of the titanic, congress passed the ____________________, which not only strengthened rules regarding shipboard wireless but also required that wireless operators be licensed by the secretary of commerce and labor
radio act of 1927 prompted by four national radio conferences; order was restored and the industry prospered
use own the radio act of 1927 authorized broadcasters to ____ the channels, but not to _____ them
FRC (federal radio commission) the _____________________ was established to administer the provisions of the act
trustee model in broadcast regulation, the idea that broadcasters serve as the public's trustees or fiduciaries
spectrum scarcity broadcast spectrum space limited, so not everyone who wants to broadcast can; those who are granted licenses must accept regulation
communications act of 1934 the ____________________ replaced the radio act of 1927, substituting the federal communications commission (FCC) for the FRC and cementing its regulatory authority, which continues today
commercial on august 22, 1922, new york station WEAF accepted the first radio ___________, a 10 minute spot for long island brownstone apartments
affiliates groups of stations
NBC (national broadcasting company) RCA set up a 24 station network, _______________, in 1926
1927 william s. paley 1928 the columbia broadcasting system was formed in ____, but it struggled until 26-year-old millionaire cigar maker ___________________ bought it in ____, making it a worthy competitor to NBC
mutual _______ was formed in 1934 and differed from the other major national networks in that it did not own and operate its own flagship stations (called O&Os, for owned and operated)
american broadcasting company (ABC) the four national networks had grown so powerful that in 1943 the government forced NBC to divest itself of one of its networks; it sold NBC Blue to lifesaver candy maker edward noble, who renamed it the
20 billion the radio industry as a whole sells about $___ _________ a year of ad time
edwin armstrong RCA turned down ________ _______, who invented FM/stereo radio, but was picked up by GE... together they put together the first FM station, W2XMN, on the air in 1939
1945 in ____, the FCC set aside all FM frequencies between 88.1 and 91.9 megahertz for noncommercial radio; provide local service/national network quality programming
specialize contemporary radio's most important characteristic is its ability to _________
format a radio station's particular sound or programming content
secondary service (format) a radio station's second, or nonprimary, format
i.e. a country station may broadcast a religious format for 10 hours on saturday and sunday
todd storz bought KOHW in omaha in 1949;
invented the top 40 format, which demanded strict adherence to a playlist
- wanted less talk, more music
- (gordon mcclendon refined the top 40 format and developed others)
billings since the entrenchment of specialized formats, there has not been a year in which annual _________ (dollars earned from the sale of airtime) have declined
crossleys the first rating system was the __________ in 1930
arbitron in 1949 the radio rating systems of the time (crossleys, hooper and pulse, etc.) and their methods (random telephone calls) were replaced by the american research bureau, later renamed ___________
peoplemeter arbitron's personal _________:
remote control keypad device for recording television viewing for taking ratins
telecommunications act of 1996 controls on the number of radio stations one person or company could own were almost totally eliminated by the _______________________
duopoly one person of company owning and managing multiple radio stations in a single market
local community radio act of 2005 as a result of the __________________________, which enjoyed wide bipartisan support in congress, 815 LPFM stations, serving all 50 states, now offer opportunities for additional radio voices to serve their local listenerships
covered until the 1950s, african american artists' music had to be __________--recorded by white artists such as perry como--before it was aired
sony MBG universal four major recording companies control 90% of the recorded music market in the u.s.

___________ and ____________ control more than 60% of the world's $28 billion global music market
catalogue albums in record retailing, albums more than three years old
recent catalogue albums albums that have been out for 15 months to 3 years
alan freed cleveland DJ _______ _______'s nationally distributed radio show featured black R&B tunes, never covers;
called the music he played "rock 'n' roll" (to signify that it was black AND white youth music)
MTV ________'s introduction in 1981 helped pull the recording industry out of its 1979 slump
satellite the convergence of radio and __________ has aided the rebirth of the radio networks
westwood one ____________ ______, which bought the NBC radio network in 1987 and added to its already large and varied networking and program syndication operations, counts among its affiliates 60% of all the commercial stations in the U.S.
syndication sale of radio or television content to stations on a market-by-market basis
terrestrial digital radio land-based digital radio relying on digital compression technology to simultaneously transmit analog and one or more digital signals using existing spectrum space
in-band-on-channel (IBOC) relying on digital compression technology called ________________________, terrestrial digital radio allows broadcasters to transmit not only their usual analog signal, but one or more digital signals using their existing spectrum space
bitcasters web-only radio stations
streaming the simultaneous downloading and accessing (playing) of digital audio or video data
podcasts because __________ are posted online, they do not require streaming software
analog digital in the 1970s the basis of both the recording and radio industries changed from _________ to _________ recording
1983 the CD, or compact disc, was introduced in ____ using digital coding on a 4.7-inch disc read by a laser beam
360 the ______ deal (sometimes called an equity or multiple rights deal) renders artists brands
standard distribution the ______________ deal is how the music business operated for decades; the label underwrites the recording, manufacturing, distribution, and promotion of its artists' music
- artists earn their percentage only after all the costs have been recouped by the label
license the _________ deal is the same as the standard distribution deal except that artists retain the copyright to their music and ownership of the master recordings, granting the rights to a label for a specified period of time
profit-sharing the ____________ deal calls for a minimal advance from each label, and as such, it agrees to split all profits with the artist before deducting its costs
manufacturing and distribution a _______________________ deal requires artists to undertake every aspect of the process except manufacturing and distribution
self-distribution the _______________ model grants artists the greatest freedom; they play, produce, market, promote, and distribute the music themselves
open source software freely downloaded software
bittorrent file-sharing software that allows anonymous users to create "swarms" of data as they simultaneously download and upload "bits" of a given piece of content from countless, untraceable servers
shock jocks outrageous, rude, crude radio personalities
nonlinear TV watching television on our own schedules, not on some cable or broadcast programmer's
nipkow disc 1884
first workable device for generating electrical signals suitable for the transmission of a scene that people could see
john logie baird british inventor ______________ was able to transmit moving images using a mechanical disc as early as 1925, and in 1928 he successfully sent a television picture from london to new york
vladimir zworykin ____________________, an immigrant living near pittsburgh and working for westinghouse, demonstrated his iconoscope tube, the first practical television camera tube, in 1923
iconoscope the first practical television camera tube
(invented by zworykin in 1923)
david sarnoff kinescope in 1929 _________ __________ lured vladimir zworykin to RCA to head the electronics research lab, and it was there that he developed the __________, an improved picture tube
kinescope improved picture tube (from the iconoscope)
philo farnsworth in 1927, at the age of 20, ______ __________ made his first public demonstration of his iconoscope;
won patent battles against RCA/NBC
worlds fair 1939 RCA made the first true public demonstration of television in the form of a regularly scheduled 2-hour NBC broadcast at the ______ _______ in new york in ____
coaxial cable copper-clad aluminum wire encased in plastic foam insulation, covered by an aluminum outer conductor, and then sheathed in plastic
microwave relay audio and video transmitting system in which super-high-frequency signals are sent from land-based point to land-based point
spot commercial sales selling individual 60-second spots on a given program to a wide variety of advertisers
nielsen in 1936 ________ started reporting radio ratings and was doing the same for television by 1950
sweeps periods special television ratings times in february, may, july, and november in which diaries are distributed to thousands of sample households in selected markets
audimeter the ___________ counted only the time the set was turned on and off and the channel to which it was tuned
share the _______ measures a program audience as a percentage of the television sets in use at the time it airs;
it tells us what proportion of the actual audience a program attracts, against its competition
community antenna television (CATV) outmoded name for early cable television
(john walson, pennsylvania, 1948)
importation of distant signals using wires not only to provide improved reception but also to offer a wider variety of programming
all-channel legislation in 1962 congress passed ___________________________, which required that all sets imported into or manufactured in the u.s. be equipped with both VHF and UHF receivers
joan cooney 1969 prompted by _______ ________, CTW unveiled sesame street during the ____ television season
network centralized production, distribution, decision-making organization that links affiliates for the purpose of delivering their viewers to advertisers
clear time when local affiliates carry a network's program
satellite home viewers improvement act federally mandated limitations on the importations by DBS of local over-the-air tv stations were finally eliminated in 1999 with the passage of the ______________________________
directv dish network DBS in the u.s. is dominated by two companies: _________ owned by murdoch's news corp, and ______ __________
time-shifting taping a show for later viewing
zipping fast-forwarding through taped commercials
DVD (digital video disc) in march 1996 the ___________ went on sale in U.S. stores
1999 in march _____ philips electronics unveiled its version of the digital video recorder (DVR), TiVo, and soon after, replay networks introduced its replayTV
multiplexing the practice of using one channel to transmit multiple forms of content; in television and cable, through signal compression
bandwidth space on the wires bringing content into people's homes
broadband offers greater information-carrying capacity
bundling delivering television, VOD, audio, high-speed internet access, long-distance and local phone service, multiple phone lines, and fax via cable
battleship potemkin the __________ __________ was a silent film created in 1925 by sergei eisenstein
the untouchables 1987 american crime-drama directed by brian de palma
mack sennett great silent comedian, owner of keystone (studio)
fatty arbuckle partying let to this great silent comedian's downfall
buster keaton "old stone face," didn't laugh, outstanding director
the rounders charlie chaplin and fatty arbuckle created ____ __________ in 1914; "drunk act"
united artists __________ ___________ studios
created in 1919 by d.w. griffith, charlie chaplin, douglas fairbanks sr. and mary pickford (known as america's sweethearts)

idea to give actors and directors more profit (rather than producers)
the gold rush 1925 film featuring chaplin as the "little tramp"
don juan 1926
first film with synchronized music and sound effects
the jazz singer 1927
the first "talkie"
al jolson biggest musical star of his era (the 20s?)
character = young boy who wanted to sing pop (jazz music), father wanted him to sing for the church
babies baseball bowling "the killer Bs" (responsible for movie attendance slumps after WWII)
__________, _________, & _________
paramount disney dreamworks current 7 major film studios:
_____________
sony
warner bros
_________
20th century fox
universal
_______________
(these studios receive about 90% of american film revenue today)
auteur ___________ theory
author/director/actor
does all of the above
i.e. orson welles, charlie chaplin, clint eastwood
genre films from same ________ often share:
- a set of rules about story telling
- stylistic similarities ...diff. looks
- a value system ...diff. rules
primitive parodic evolution of film genres:
____________ to classic to revisionistic to _________
value the western genre ended because we no longer embrace its _________ system
maltese falcon 1941 warner bros film
- dashiell hammert
- directed by jon huston
- budget low
- 31 on AFI list
- humphrey bogart, mary aston, peter lowe, sydney greenstreet
1922 first broadcast commerical = WEAF, new york, ____
radio act of 1927 established the federal radio commission (to regulate radio)
communications act of 1934 est. the federal communications commission (FCC)

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