| Term | Definition |
|---|
| Contention | A point asserted as part of an argument |
| Alliteration | The repetition of a sound, especially a consonant, for rhetorical or poetic effect |
| Attack | To criticize strongly or in a hostile manner |
| Cliche | A trite or oversued expression or idea |
| Colour | Details which give vividness or authenticity |
| Connotation | An additional meaning or association implied by a word |
| Emotional appeal | To make an emotional earnest or urgent request, as for help |
| Emotive language | The language used to relate to emotion |
| Evidence | To support your point |
| Generalisation | An idea or conclusion having general application |
| Inclusive language | Relating to, or being a first person plural pronoun that includes the addressee, such as 'we' in the sentence |
| Metaphor | A figure of speech in which a word or phrase that ordinarily designates one thing is used to designate another |
| Hyperbole | A figure of speech in which exaggeration is used for emphasis or effect |
| Pun | A play on words, sometimes on different senses of the same word and sometimes on the similar sense |
| Euphemism | The act of an example of substituting a mild, indirect, or vague term for one considered harsh, blunt or offensive |
| Rhetorical question | A question to which no answer is required, used for dramatic effect |
| Tone | The pitch of a word used to determine its meaning or to distinguish differences in meaning |
| Active voice | The voice used to indicate that the grammatical subject of the verb is performing the action |
| Passive voice | The voice used to indicate that the grammatical subject of the verb is the recipient (not the source) of the action denoted by the verb |
Combine with other sets
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