appeals to authority
References to people who are experts on a subject.
To examine a text for clues to what it is about and how it is organized.
skim text feature
To quickly look over such elements as the title, subheadings, footnotes, vocabulary definitions, and graphic aids.
The condition of being confined or not free.
A policy or a rule.
Of or about the natural behaviors of a type of animal.
To tame a wild species of animal over generations.
No appropriate or fitting.
A virus first found in monkeys, whish is harmful and sometimes fatal to both human and animals.
A specific population or group of people a advertiser hopes to persuade.
The characteristics a group of people have in common.
A simple, carefully worded phrase intended to give positive impression to a product.