Memory

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Created by:

cdalanno  on April 3, 2011

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Memory

Are you using memory when
• You are talking to your best friend about her recent breakup?
a. Remembering earlier instances that caused her to be upset before
b. Remember own past experiences relate to hers-long term
c. Remember what they said just a second ago to hold conversation -short term
• You are driving to a soccer game?
• You are learning new information in class?
a. Learned from previous classes that might be helpful in this class
b. As she is talking you are taking notes-short term memory
c. Pull information to write it down-working memory (hold information as your engaging in it)
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Are you using memory when• You are talking to your best friend about her recent breakup?
a. Remembering earlier instances that caused her to be upset before
b. Remember own past experiences relate to hers-long term
c. Remember what they said just a second ago to hold conversation -short term
• You are driving to a soccer game?
• You are learning new information in class?
a. Learned from previous classes that might be helpful in this class
b. As she is talking you are taking notes-short term memory
c. Pull information to write it down-working memory (hold information as your engaging in it)
Memory basics encoding; storage; retrieval
encoding getting info to memory
storage how much information can be hold to memory and how long to keep it there
retrieval being able to remember the information and pull back out of memory system for later use
Short term vs. long term memory • Old distinction in psychology
• Short term memory (STM) AKA "working memory"
a. Duration: 30 seconds
b. Research began late 1950s
• George millers (1956) "magical number"
George millers (1956) "magical number" a. STM is limited!
b. Capacity: 7+/-2
STM capacity • Example:
• 17761941191418651812
• 1776, 1941, 1914, 1865, 1812
• This limit is flexible with chunks
Baddeley's working memory Model Central Execute
(arrow to and from) (arrow to and from)
Phonological loop Visuospatial Sketchpad
Phonological Loop • Temporarily maintains acoustic information.
• Divided into 2 parts:
a. Phonological store: tape loop (~2s)
b. Subvocal rehearsal process: inner speech
i. Articulatory suppression
a. Saying "lalallalallallala" and being asked to memorize words
b. Hard.
Temporarily maintains visual and spatial info. • From memory or perception
• If you have to think about your house and imagine your walking through your house and count the number of windows and doors in the house
Working memory: Visuospatical sketchpad • Philips (1979)
a. Grids with randomly filled squares
b. Ranged of complexity: 4x4 to 8x8
c. Shown 2nd grid-are the same squares filled in?
d. Varied interstimulus interval (time between grids)
Central executive • Duties:
a. Plans cognitive tasks
b. Integrates information from LTM
c. Initiates retrieval and decision processes
d. Coordinates other systems
Long term memory • What determines whether we will remember something
a. Repetition
Encoding factors: repetition • Which is the real penny?
Repetition • Nickerson and Adams (1979) had people view pennies like these
a. Recognition Task: only 42% chose the correct one!
b. Recall Task: Draw penny from memory
Encoding Factors: meaning • Craik and Tulving (1975):
• Study 60 words
• 3 types of processing tasks:
a. Shallow: physical characteristics
b. Medium: sound/acoustic
c. Deep: meaning/semantic
Implications for studying • Spend quality time with your study materials!
Stoff and Eagle (1971) a. See words for 1 sec or 3 sec each.
b. Ss classified as having strategy type:
i. Rehearsal
ii. Associative
Stoff and Eagle's results a. In rehearsal there was no difference
b. In associative the three seconds was remembered more than the 1 second
i. Extra time helps memory
Encoding factors: Prior knowledge • Study: FB ICB SNC AAP BS
• Now study: FBI CBS NCAA PBS
-Chucks connect to prior knowledge
Chase and Simon (1973): chess experts vs. novices • Study locations of pieces on board
a. Game Position (Typical)
i. Novices: 4 pieces recalled; Experts 16 pieces recalled
b. Random position
i. Novices: 4 pieces recalled; Experts: 4 pieces recalled
Morris, Bransford, and Franks (1979) a. Rhyme: ("___ rhymes with eagle" LEGAL
b. Meaning: Does the word fit in the sentence?
("I met a ___ in the street" CLOUD)
Memory test: a. Standard Recognition vs. Rhyme Cue
Morris et al. Results • Standard: meaning > rhyme
• Rhyme Cue: rhyme > meaning
Encoding factors: encoding specificity • Similarity between encoding and retrieval conditions
• Factors:
a. Physical state
b. Physical context
Retrieval factors: physical context • Godden & Baddeley, 1975
a. Varied where divers learned a list of words:
i. Half learned the words on land
ii. Half learn the words while underwater!
b. Recall test given one year later
Godden & Baddeley, 1975a. Varied where divers learned a list of words:
i. Half learned the words on land
ii. Half learn the words while underwater!
b. Recall test given one year later
• Varied environment at test
• Land people - half still on land; half in water
• Water people-half still under water; half one land
• Godden and baddeley's results
a. Have a higher recall where they initially learned the information
Retrieval factors: physical state • Goodwin et al. (1969)
a. Med student produce associations to words.
b. Do this after consuming soda or a cocktail
• Recall: sober vs. intoxicated
Goodwin et al. (1969) a. Med student produce associations to words.
b. Do this after consuming soda or a cocktail
• Recall: sober vs. intoxicated
• Those that studied sober they made fewer errors and those that were intoxiated increased recall but only by a small amount.

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