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2 Written questions

2 Multiple choice questions

  1. everything a business offers to satisfy a customer's needs
  2. the money a customer must pay for a product or service

2 True/False questions

  1. advertisingthe process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to creat exchanges that satisfy individual and organizational objectives.

          

  2. marketingany paid form of communication through mass media directed at identified consumers to provide information and influence their actions

          

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