2 Written questions
2 Multiple choice questions
- the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to creat exchanges that satisfy individual and organizational objectives.
- any form of communicaton used to inform, persuade, or remind
2 True/False questions
distribution → any form of communicaton used to inform, persuade, or remind
advertising → any paid form of communication through mass media directed at identified consumers to provide information and influence their actions