2 Written Questions
2 Multiple Choice Questions
- any paid form of communication through mass media directed at identified consumers to provide information and influence their actions
- the process of planning and executing the conception, pricing, promotion, and distribution of ideas, goods, and services to creat exchanges that satisfy individual and organizational objectives.
2 True/False Questions
product → the money a customer must pay for a product or service
price → the money a customer must pay for a product or service