Using purchasing decisions to support the products and policies of businesses.
Rational Actor Theory
The theory that choices are based on our individual assessment of costs and benefits.
Those who enjoy the benefits from activities without paying the costs of participation.
Psychological predisposition toward or interest in politics.
An attribute of political participants that measures one's concern for an election outcome and the positions of the candidates on the issues.
Internal Political Efficacy
An individual's self-confidence in his or her ability to understand and participate in politics.
External Political Efficacy
An individual's belief that his or her activities will influence what the government will do or who will win an election.
A measure of the amount of political knowledge an individual possesses concerning political issues, political figures, and the workings of the political system.
Strength of Party Identification
The degree of loyalty that an individual feels toward a particular political party.
Process whereby citizens are alerted to participatory opportunities and encouraged to become involved.
Process by which citizens are contacted personally by candidate and party organizations to take part in political activities.
Process by which political leaders use networks of friends and acquaintances to active political participation.
A tendency to tire of the process of voting as a result of frequent elections.
A term that expresses the notion that little is required of citizens beyond their cash.
The practice of making a political or social statement with one's buying power.