is the process of deciding how to get goods into customer's hands. Physically moving and storing goods
involves understanding the concepts and strategies used to develop and target specific marketing strategies to a select audience.
Marketing Information Management
Gathering, storing and analyzing information about customers, trends, and competing products.
deciding how much to charge for goods/services in order to make a profit
obtaining, developing, maintaining, and imporving a product or a product mix in response to marketing opportunities.
effort to inform, persuade, or remind potential customers about a business's proudcts or services.
provides customers with the goods and services they want.