| Term | Definition |
| e-commerce | the use of the Internet and the Web to transact business. More formally, digitally enabled commercial transactions between and among organizations and individuals |
| e-business | the digital enablement of transactions and processes within a firm, involving information systems under the control of a firm |
| information asymmetry | any disparity in relevant market information among parties in a transaction |
| marketplace | physical space you visit in order to transact |
| ubiquity | available just about everywhere, at all times |
| marketspace | marketplace extended beyond traditional boundaries and removed from a temporal and geographic location |
| ubiquity, global reach, universal standards, richness, interactivity, information density, personalization/customization | seven unique features of e-commerce technology |
| information density | The total amount and quality of information available to all market participants |
| reach | the total number of users or customers an e-commerce business can obtain |
| richness | the complexity and content of a message |
| interactivity | technology that allows for two-way communication between merchant and consumer |
| personalization | the targeting of marketing messages to specific individuals by adjusting the message to a person's name, interests, and past purchases |
| B2C e-commerce | online businesses selling to individual consumers |
| B2B e-commerce | online businesses selling to other businesses |
| C2C e-commerce | consumers selling to other consumers |
| P2P e-commerce | use of peer-to-peer technology, which enables Internet users to share files and computer resources directly without having to go through a central Web server, in e-commerce |
| mobile commerce | use of wireless digital devices to enable transactions on the web |
| disintermediation | displacement of market middlmen who traditionally are intermediaries between producers and consumers by a new direct relationship between manufacturers and content originators with their customer |
| friction-free commerce | a vision of commerce in which information is equally distributed, transaction costs are low, prices can be dynamically adjusted to reflect actual demand, intermediaries decline, and unfair competitive advantages are eliminated |
| network effect | occurs where users receive value from the fact everyone else uses the same tool or product |
| business model | a set of planned activites designed to result in a profit in a marketplace |
| business plan | a document that describes a firm's business model |
| e-commerce business model | a business model that aims to use and leverage the unique qualities of the Internet and the World Wide Web |
| value proposition | defines how a company's product or serive fulfills the needs of customers |
| asymmetry | exists whenever one participant in a market has more resources than other participants |
| complimentary resources | resources and assets not directly involved in the production of the product but required for success, such as marketing, management, financial assets, reputation |
| perfect market | a market in which there are no competitive advantages or asymmetries because all forms have equal access to all the factors of production |
| leverage | when a company uses its competitive advantages to achieve more advantage in surrounding markets |
| portal | offers users powerful Web search tools as well as an integrated package of content and services all in one place |
| service provider | offers services online |
| community provider | sites that create a digital online environment where people with similar interests can transact (buy and sell goods), communicate with like-minded people, and receive interest-related information |
| e-distributer | a company that supplies products and services directly to individual businesses |
| e-procurement firm | creates and sells access to digital electronic markets |
| firm value chain | the set of activities a firm engages in to create final products from raw inputs |
| value web | networked trans-business system that coordinates the value chains of several firms |
| protocol | a set of rules and standards for data transfers |
| Transmission Control Protocol/Internet Protocol (TCP/IP) | the core communications protocol for the Internet |
| TCP | protocol that establishes the connections among sending and receiving Web computers and handles the assembly of packets at the point of trasmission, and their reassembly at the receiving end |
| IP | protocol that provides the Internet's addressing scheme and is responsible for the actual delivery of the packets |
| Network Interface Layer | responsible for placing packets on and receiving them from the network medium |
| Internet Layer | responsible for addressing, packing, and routing messages on the Internet |
| Transport Layer | responsible for providing communication with the application by acknowledging and sequencing the packets to and from the application |
| Application Layer | provides a wide variety of applications with the ability to access the services of the lower layers |
| Domain Name System (DNS) | system for expressing numeric IP addresses in natural language |
| Uniform Resource Locator (URL) | the address used by a Web browser to identify the location of content on the Web |
| HyperText Transfer Protocol (HTTP) | the Internet protocol used for transferring Web pages |
| Simple Mail Transfer Protocol | the Internet protocol used to send mail to a server |
| Post Office Protocol 3 (POP3) | a protocol used by the client to retrieve mail from an Internet server |
| Internet Message Access Protocol (IMAP) | a more current e-mail protocol that allows users to search, organize, and filter their mail prior to downloading it from the server |
| File Transfer Protocol (FTP) | one of the original Internet services. Part of the TCP/IP protocol that permits users to transfer files from the server to their client computer, and vice versa |
| Secure Sockets Layer (SSL) | a protocol that secures communications between the client and the server |
| Network Technology Substrate layer | layer of Internet technology that is composed of telecommunications networks and protocols |
| Transport Services and Representation Standards layer | layer of Internet architecture that houses the TCP/IP protocol |
| Midleware Services layer | the "glue" that ties the applications to the communications networks, and includes such services as security, authentication, addresses, and storage repositories |
| Network Service Provider (NSP) | owns and controls one of the major networks comprising the Internet's backbone |
| intranet | a TCP/IP network located within a single organization for purposes of communications and information processing |
| extranet | formed when firms permit outsiders to access their internal TCP/IP networks |
| HyperText Markup Language (HTML) | one of the next generation of GMLs that is relatively easy to use in Web page design. HTML provides Web page designers with a fixed set of markups "tags" are used to format a Web page |
| cookie | a tool used by websites to store information about a user. When a visitor enters a website, the site sends a small text file to the users computer so that info from the site can be loaded more quickly for future vists. |
| Really Simple Syndication (RSS) | program that allows users to have digital content, including text, articles, blogs and podcast audio files, automatically sent to their computers over the internet |