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| Term | Definition |
|---|---|
| advertising | a paid form of communication sent out by a business about a product or service |
| public relations | the act of establishing a favorable relationship with customers and the public |
| publicity | free promotion generated by media coverage |
| press release | a written statement meant to inform the media of an event or product |
| sales promotion | the act of offering an incentive to customers in order to increase sales |
| rebate | a refund offered to people who purchase a product |
| telemarketing | using the phone to market your product or service |
| Terms | 7 |
| Creator | lclements |
| Created | February 13, 2009 |
| Groups | None |
| Subject | entrepreneurship |
| Access | Anyone |
| Edit | Creator Only |
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