| Term | Definition |
| Dramatic Irony | occurs when the audience or reader knows something important that the character does not know |
| Emotional Appeal | appeals to one's feelings |
| Ethical Appeal | appeals to one's sense of right and wrong |
| Exaggeration | to enlarge, increase, or represent something beyond normal bounds so that it becomes ridiculous |
| Hyperbole | wildly extravagant exaggeration; overstatement |
| Incongruity | to present things that are out of place or are absurd in relation to surroundings |
| Logical Appeal | appeals to one's sense of reason |
| Parody | to imitate the techniques and/or style of some person, place, or thing |
| Persuasion | convincing someone to do or believe something: winning them over to a desire belief or action |
| Reversal | to present in the opposite of normal order |
| Sarcasm | A kind of cutting irony in which praise is used tauntingly to indicate opposite in meaning |
| Satire | a type of writing that ridicules human weakness, vice, or folly in order to bring about social reform |
| Situational Irony | what actually happens is opposite of what is expected or appropriate |
| Understatement | opposite of exaggeration; a statement that expresses a fact to weakly or less empathetically than it should |
| Verbal Irony | when the speaker or writer says one thing but means something very different--often opposite of what is said |