Chapter 1- Fashion Marketing

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Created by:

Bosworth12  on January 20, 2012

Description:

Chapter 1- Voc Words

Classes:

Principles of Business, Marketing & Finance, Fashion Marketing

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Chapter 1- Fashion Marketing

Fashion
The prevailing type of clithing that is favored by a large segment of the public at a given time.
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Terms

Definitions

Fashion The prevailing type of clithing that is favored by a large segment of the public at a given time.
Craze The passing love for a new fashion that is accompanied by a display of emotion or crowd excitement
Taste The prevailing opinion of what is and is not given person and occasion
Garment An article of wearing apparel, such as a dress, suit, coat, evening gown, or sweater.
Accessories The aryticles added to complete or enhance apparel outfits.
Mass fashion Styles that are produced in volume and widley sold at lower prices.
Design A particular, or unique, version of a style.
Ford A style or design that is produced at the same time by many different manufacturers at many different prices.
Good taste Sensitivity not only to what is artistically pleasing, but also to what to what is appropriate for a certain situation & a specific individual.
Garment Parts Components of garments, such as the sleeves, cuffs, collar, waistband, etc.
Style A design, shape, or type of apparel item distinguished by the particular characteristics that make it unique.
High Fashion Items of the very latest or newest fashions.
Fad A temporary, passing fashion that has great appeal to many people for a short period of time.
Classic A style or design that continues to be popular over an extended period of time, even though fashions change.
Fashion Look A total accessorized outfit.
Avant-Garde The most daring & wild designs.
Adornment Attractive decoration
want A person's desire for something that gives that person satisfaction.
need Something that a person must have for existence or survival.
individuality Self expression that distinguishes one person from another or makes each person unique.
conformity Obeying or agreeing with some given standard or authority.
attitudes An individual's feeling or reactions to people,things, or ideas.
value The lightness or darkness of a color between
almost white and almost black.
status A person's position or rank compared to others.
modesty The covering of a person's body according to the code of a particular culture or society.
dress code A set of written or unwritten rules of approriate attire.
culture A set of social norms or values.

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