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Marketing Vocabulary

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Created by:

bigpapi_12  on February 6, 2012

Subjects:

IB Business and Management

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Marketing Vocabulary

Intermediary
These are agents or firms that act as middle person in the chain of distribution between the producer and consumers of a product. Examples include retailers, distributors and agents.
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Intermediary These are agents or firms that act as middle person in the chain of distribution between the producer and consumers of a product. Examples include retailers, distributors and agents.
Retailers These are the sellers of products to the general public that operate in outlets.
Agent (Broker) These are negotiators who help to sell the vendor's products, such as real estate agents selling residential property on behalf of their clients.

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