Economics - Chapter 4

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mlgreene12  on February 13, 2012

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Economics

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Honors Economics

Chapter 4

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Economics - Chapter 4

demand
the desire, ability, and willingness to buy a product
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Definitions

demand the desire, ability, and willingness to buy a product
microeconomics the area of economics that deals with behavior and decision making by small units, such as individuals and firms
demand schedule a listing that shows the various quantities demanded of a particular product at all prices that might prevail in the market at a given time.
demand curve a graph showing the quantity demanded at each and every price that might prevail in the market
law of demand states that the quantity demanded of a good or service varies inversely with its price (when price goes up, quantity demanded goes down)
market demand curve the demand curve that shows the quantities demanded by everyone who is interested in purchasing the product
diminishing marginal utility states that the extra satisfaction we get from using additional quantities of the product begins to diminish
price effect a movement along the demand curve that shows a change in the quantity of the product purchased in response to a change in price (aka change in quantity demanded)
income effect the change in quantity demanded because of a change in price that alters consumers' real income
substitution effect the change in quantity demanded because of the change in the relative price of the product
change in demand when something happens to cause the demand curve itself to shift; people are now willing to buy different amounts of the product at the same prices.
substitutes two goods for which an increase in the price of one leads to an increase in the demand for the other
complements two goods for which an increase in the price of one leads to a decrease in the demand for the other; the use of one product increases the use of the other
elasticity a measure of responsiveness that tells us how a dependent variable such as quantity responds to a change in an independent variable such as price
demand elasticity the extent to which a change in price causes a change in the quantity demanded
inelasticity means that a given change in price causes a relatively smaller change in the quantity demanded
unit elastic means that a given change in price causes a proportional change in quantity demanded

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