To determine the outcome, to summarize
Combining evidence in a text with what you already know to make a broad, universal statement
An educated guess, reading between the lines to figure out what the writer suggests but does not state directly
Writing that is meant to change a reader's thinking or action
A dictionary definition
the feelings and associations that have come to be attached to a word
The use of language or of visual images to get us to believe or do something
Correct reasoning built on opinions supported by reasons and evidence
The support or proof that backs up an idea, conclusion, or opinion
Opinion from an expert to create a logical argument
Based on incomplete evidence
Says the same thing over and over again, each time using slightly different
A situation is seen as the result of only one cause. Situations often have many causes
Favors one point of view over another, ignores information that supports the other point of view
Type of persuasion used to keep us from thinking for ourselves. It relies on emotional appeal rather than logical arguments and reasoning
Urges you to do somthing because everyone else is doing it. Often used in advertising
Uses a famous person to promote an idea or product
Advertisers use this when they associate their product with wealth, power, beauty
Appeals to the reader's emotions.
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