Question types

Start with

Question limit

of 31 available terms

Advertisement Upgrade to remove ads
Print test

5 Written questions

5 Matching questions

  1. ethics
  2. forecasting
  3. promotional focus
  4. market segmentation
  5. types of markets
  1. a Forecasting involves the prediction of upcoming results based on the evaluation of accessible, relevant data.
  2. b One focus of self-regulation whereby the person is concerned with advancement, growth, and accomplishments
  3. c 1. Informal
    2. Venture Capital
    3. Public Equity
  4. d The principles of right and wrong that guide an individual in making decisions.
  5. e The process of dividing a market into meaningful, relatively similar, and identifiable segments or groups

5 Multiple choice questions

  1. Commercial, financial and industrial activity; production and manufacture, exchange and distribution of goods or commodities; management of money and other assets
  2. characteristics of individuals, groups, or organizations used to divide a market into segments
  3. 1-Call back immediately
    2-Admit mistakes and apologize
    3-Show Compassion
    4-Active Listening
    5-Don't pass on problem to someone else.. take responsibility
  4. business must come up with ideas to satisfy customers' needs and wants in order to make a profit
  5. A five-step application of the scientific method that includes (1) defining the problem, (2) analyzing the situation, (3) getting problem-specific data, (4) interpreting the data, and (5) solving the problem.

5 True/False questions

  1. consumer customer transactionsfor small products such as salt, milk, etc. consumers recognize a problem, make a decision, and spend little effort seeking external info and evaluating alternatives. process is a habit and is typically low-involvement decision making.


  2. electronic marketing characteristicsis a type of micromarketing in which the retailer tracks consumer purchases using bar code scanner technology such as that found in many supermarkets


  3. international controlsA treaty is an agreement in written form between nation-states (or international agencies, such as the United Nations, that have been given treaty-making capacity by the states that created them) that is intended to establish a relationship governed by International Law.


  4. characteristics of businesslow initial capital investment,some special skill required,high growth and profit potential


  5. types of targeting1. Informal
    2. Venture Capital
    3. Public Equity