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5 Written questions

5 Matching questions

  1. Elaboration Likelihood Models (ELM)
  2. Trustworthiness
  3. Bait-and-Switch
  4. Foot-in-the-door Technique
  5. Receptivity
  1. a Whether a source will honestly tell you what he or she knows
  2. b Theory that posits two routes to persuasion via either conscious or automatic processing
  3. c Whether you "get" (pay attention to, understand) the message
  4. d Start with a small request to gain eventual compliance with a larger request
  5. e Draws people in with an attractive offer that is unavailable and then switched them to a less attractive offer that is available

5 Multiple choice questions

  1. The individual who delivers a message
  2. Theory that posits two routes to persuasion, via either conscious or automatic processing
  3. Start with a low-cost request that is likely to result in a "yes," and than later revealing hidden true costs
  4. Assigning a label to an individual and then making a request consistent with that label
  5. Going along with the crowd to be liked and accepted

5 True/False questions

  1. Halo EffectThe assumption that because people have one desirable trait, people also possess many other desirable traits

          

  2. Private AcceptanceGenuine inner belief that others are right

          

  3. Advertisement Wear-OutInattention and irritation that occurs after an audience has encountered some advertisement too many times

          

  4. Door-in-the-face TechniqueStart with a small request to gain eventual compliance with a larger request

          

  5. Legitimization of Paltry Favors Techniquerequest that indicates any amount of help/aid is acceptable

          

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