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5 Written questions

5 Multiple choice questions

  1. Web sites that allow individuals to connect- or network- with friends, peers, and business associates.
  2. Blogs that are sponsored by a company or one of its brands and maintained by one or more of the company's employees.
  3. Using consumers to develop and market product.
  4. Any tool or service that uses the Internet to facilitate conversations.
  5. Content paid for by a company to be place online.

5 True/False questions

  1. Social CommerceA subset of e-commerce that involves the interaction and user contribution aspects of social online media to assist online buying and selling of products and services.


  2. Earned MediaOnline content that an organization creates and controls.


  3. Media Sharing SitesWeb sties that allow users to upload and distribute multimedia content like videos and photos.


  4. MicroblogsA publicly accessible Web page that functions as an interactive journal, whereby readers can post comments on the author's entries.


  5. Review SitesWeb sites that allow users to decide which content is promoted on a given Web site by voting that content up or down.