1. Creation of New Right network (republican coalition)
-William Buckley helped unite all groups of conservatives including traditionalists, religious conservatives, and free market libertarians, by creating a forum addressed to them called "The National Review"
-Barry Goldwater was an extreme "rightist" conservative who advocated the use of nuclear weapons and opposed Civil Rights Movements;he promised in his campaign to completely transform the conservative platform; although many opposed his views, he was able to revitalize a generation of conservative activists
-After 1970, the Republican party united many diffferent groups of conservatives, including Old, married women, young religious women, white southerners (traditionalists), and blue collar northerners (libertarians)
-By mid 70s, conservatives had established an institutionalized, disciplined, and well financed movement of closely knit affiliates whom were taught techniques of lobbying, fundraising, and grass-root activism; this movement was greatly enhanced by the use of mail campaign