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short term memory

limited duration and capacity. 10- 20 seconds

long term memory

unlimited duration and capacity. lasts forever.

maintenance rehearsal

repeating information from Short term memory so it goes into long term


used to measure capacity. people remember 7+- 2 bits of information.

sensory memory

get information from your sense organs.


the last stage of information processing. speak, write.....


2nd stage of information processing. make sense of information (put into a code) to remember


first stage of information processing. its like typing on a keyboard. most comes from eyes



shallow processing


deep processing


availability problems


accessibility problems


multi store model


intermediate processing


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