5 Written questions
5 Multiple choice questions
- A shot of a person's face talking directly to the camera. Because this is visually unappealing, the major commercial networks rarely show a politician talking one-on-one for very long.
- A politics in which the behavior of citizens and policymakers and the political agenda itself are increasingly shaped by technology.
- Short video clips of approximately 15 seconds; typically all that is shown from a politician's speech or activities on the nightly television news.
- The use of in-depth reporting to unearth scandals, scams, and schemes, which at times puts reporters in adversarial relationships with political leaders.
- Television and radio, as compared with print media.
5 True/False questions
mass media → Television, radio, newspapers, magazines, and other means of popular communication.
narrowcasting → Media programming on cable TV or the Internet that is focused on one topic and aimed at a particular audience. Examples include MTV, ESPN, and C-SPAN.
press conferences → People who invest their political "capital" in an issue. According to John Kingdon, these "could be in or out of government, in elected or appointed positions, in interest groups or research organizations."
media event → Events purposely staged for the media that nonetheless look spontaneous. In keeping with politics as theater, they can be staged by individuals, groups, and government officials, especially presidents.
print media → Television, radio, newspapers, magazines, and other means of popular communication.