Define each factor and variable according to how it will be measured, allows researchers to both critique and replicate the study
Research method: researcher is inconpicuous as possible, two types
Type of Systematic Observation: observe in natural setting, no modification
Type of Systematic Observation: reserachers provide setting (lab etc)
Research method: participants provide information about themselves, repeated
Type of Self-Report: general framework of questions etc, but able to adapt to follow-up questions, conversational style
Type of Self-Report: All fixed questions with no deviation
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