Terms in this set (9)
is the sum of all the identities you've created (can be both personal and business-driven) and the interactions those identities have established, and participated in, online.
Identifying internal strengths (S) and weaknesses (W) and also examining external opportunities (O) and threats (T)
The "About" Page
The About Us page is supposed to give visitors a sense of who you are; what you're about; the people in your organization; maybe a brief history. Nothing complicated.
Why Social Media is so important.
Customers have enormous choice today. As a small business owner, you can use social media to your benefit and strike a chord with your target customers more effectively. Your target audiences begin to identify with your brand.
"Paragraphs" in a Professional Email
The email should be no more than 5 paragraphs long and each paragraph should be no more than 5 sentences long.
Neutral Email "Address"
Your Email address should be a variation of your real name, not a username or nickname. Use periods, hyphens, or underscores to secure an e-mail address that's just your name, without extra numbers or letters, if you can.
Professional Email "Subject"
Always fill in the subject line. Make the subject line brief and accurate. Avoid using designations that could trigger the recipient's spam filter, such as "Re" or "Fwd"
Professional Email "Salutation"
Use a professional salutation for business email messages. "Dear Mr. Foster" creates a much better impression than "Hey, Bob" and reflects your image as a business person.
is a way to work at home and be independent without needing to start an actual business. As a general rule, so long as you operate under your own name you do not need to register as a business. (FL).
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