TasksWhat needs to be doneProject ScopeHow much needs to be doneDue DatesHow much time will be allotted for the project completionResource AllocationAssign hardware, software and content to the appropriate personnelColor ModesRGB (millions of colors); Web
CMYK (four-printed colors); printing
Index mode (256 colors); can reduce file size yet maintain visual quality, web pages
Grayscale mode (256 grays)
Bitmap model (2 colors)kerningthe amount of space between two particular characters to make them look more natural as a pairbaselinethe imaginary straight line on which a line of type restsPoint (Vanishing)specify the planes in an image, then apply edits (painting, cloning, copying & pasting, and transforming)Trackingthe amount of space between all the characters in a selected block of type. Sometimes called character spacingWhat is the advantage of linking images into photoshop versus embeddeding them (such as with open import, or cutting and pasting)files linked in a photoshop file are automatically updated whenever the original is edited and savedWhen preparing images in Photoshop to be used for different media—print, web, and video—different file formats are required. Select the three export options which provide the greatest flexibility and utility.- JPG (jpeg) - Used to compress web images to a small file sixe without losing too much quality
- TIFF (tiff) - Used for professional print images to save in a uncompressed, loss-less file format at high resolution.
- BMP - Used for either web or print because of the ability to save high quality images ether compressed or uncompressed.You will be applying some special effects to the image the superintendent sent you of the school building. When editing the photo, what Color Mode should you use to give you the greatest number of Photoshop's features?RGBQuick select toolThis tool selects all contiguous pixels with similar colors with a single click.Lasso toolAfter drawing a free-form shape, this tool selects the area enclosed by the shape.In one picture of a group of students, one student is standing too far to the right, apart from the rest of the group. What is the best Photoshop feature to use to move that student closer to the group in the photo?content-aware moveAs a first step to adapting the school photo, you would like to change it to black-and-white. What is the quickest way to convert a color image to black-and-white (grayscale) non-destructively?Create an adjustment layer using the Black & White menu optionThis is a new client for your company—one with whom you have little experience. What would be the best way to begin to determine the styles to use in building ads for this particular client?Talk to the client about specific expectations they have about the ad designYour advertising company has hired a photographer to take pictures for the ads. The photos were taken in a public place and include the model, wearing the advertised clothing, interacting with other people. In addition to your work for hire agreement with the photographer, what specific additional permissions must you obtain before you can use the photos in web advertising?Copies of the "model releases" from everyone who appears in the photos that is identifiable.The visual design of the typography helps communicate the purpose of an advertisement. Based on that fact, which two of the following statements are true about the role of typography in visual design?- When laying out the text in an advertisement, be sure to consider the style, color, and spacing.
- You should select typefaces that help illustrate the style and tone of the store and the merchandise being advertised.What size would be most appropriate for full-width banner ads you are creating for the clothing store?Width: 728 pixels, Height: 90 pixelsWhich three of the following statements about using vector masks are true"- The masks are resolution independent and can be easily enlarged.
- The masks cannot have soft or feathered edges because they are created with vector shapes.
- The masks create clean, defined edges because it used a sharp-edged shape as the mask.Paint bucket toolFills an enclosed, contiguous area on the canvas with the current foreground color.Brush toolPaints lines and strokes of selected colors and settingsPencil toolDraws hard-edged lines and strokes and cannot be softenedMixer brush toolSimulates realistic looking painting techniques, such a blending canvas colors and varying brush wetnessArt history brush toolPaints with stylized strokes, using data from selected history state of snapshotHistory brush toolPaints using data from a selected previous state or snapshotWhat is a benefit of creating snapshots in the History panel as you are working?- Snapshots let you compare the effects of applying filters with different settings.Which of the following are three of the effects of applying the Flatten Image command in Adobe Photoshop? (Choose three)- Hidden layers are discarded
- Reduces the Photoshop file size
- All visible layers are combined into a single layerYou have selected a small image you'd like to turn into a brush, and you want the brush to have sharp edges. How do you do that?While painting with the brush, set the Hardness of the sampled brush to 100%.An early step in designing a new image for use as a book cover is to establish a general layout and color scheme. How might this be presented to the client in order to get their approval (Choose two.)- A Preliminary mock-up
- A rough sketchYou are working on the cover of a romance novel for which the client-author has suggested a color scheme. Unfortunately, the color scheme he suggested has colors that clash and are unattractive together. What should you do?Raise your concerns about the color scheme and present alternative suggestionsImages intended for use as a book cover are often initially created in Photoshop and then exported to Illustrator or InDesign for final print production. Which two steps should be performed in Photoshop prior to export? (Choose two)- Modify design with Soft Proofing.
- Change image color mode to CMYK.E-book covers usually mimic the size and shape of the cover of the printed book, if there is one. You are adapting an e-book cover from a print cover that is 6"wide x 9" high. What would be appropriate dimensions for the e-book cover to maintain the aspect ratio of the print cover?Width: 1200 pixels, Height: 1800 pixelsPixelsThe individual dots or points that together make up a digital image on a screen or monitor.ResolutionA measurement of a digital image's size by the number of dots in the image's grid.Bitmap graphicDigital images made up of individual dots in a gridVector graphicDigital images made up of mathematically drawn lines, curves, and shapes.What design principle is illustrated by an image with an overlay depicting 9 areas defined by 2 evenly spaced horizontal lines and 2 evenly spaced verticle lines?Rule of thirds
