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Sullivan's Ch 3 Vocabulary Terms

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Ad hominem

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Terms in this set (39)

It comes from the Latin meaning "against the man." This fallacy refers to the specific divisionary tactic of switching the argument from the issue at hand to the character of the other speaker.

Ad populum (Bandwagon Appeal)

Latin for "to the crowd." A fallacy of logic in which the widespread occurrence of something is assumed to make it true. "Everyone is doing it so it must be a good thing" (You should vote for because she is leading the polls.)

Appeal to false authority:

A fallacy where a claim that uses as evidence the testimony of someone who is not an expert on the topic. (A TV star for a medicine commercial)

A process of reasoned inquiry; a persuasive discourse resulting in a coherent and considered movement from a claim to a conclusion.

In the Toulmin model, backing consists of further assurances or data without which the assumption lacks authority.