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Social Psych Exam 2
Terms in this set (41)
Inner tension that a consumer experiences after recognizing an inconsistency between behavior and values or opinions
Self Affirmation Theory
people will reduce the impact of a threat to their self-concept by focusing on and affirming their competence in some other area
the tendency for people to overestimate the length or the intensity of the impact of future feeling states.
In the theory of cognitive dissonance, tension that occurs when you believe you may have made a bad decision.
a persuader gets you to commit to some action and then - before you actually perform the behavior - he or she increases the "cost" of that same behavior.
involves taking a public position that runs counter to your private attitude.
stating an opinion or attitude that contradicts one's private beliefs or attitudes
The less severe the threat of punishment, the less external justification there is, the greater the need for internal justification
more likely to change when doing it yourself in process, not lecture
Affective, Behavioral, Cognitive
what are the three components of attitudes? ABC
these types of attitudes are consciously endorsed, easily reported, while implicit attitudes are involuntary, uncontrollable, and at times unconscious
mere exposure effect
the phenomenon that repeated exposure to novel stimuli increases liking of them
communication (eg- a speech or television ad) advocating a particular side of an issue
exposing people to weak attacks upon their attitudes so that when stronger attacks come, they will have refutations available
Theory that we react against threats to our freedoms by reasserting those freedoms, often by doing the opposite of what we are being pressured to do
adjusting one's behavior or thinking to coincide with a group standard
conforming due a genuine inner belief that others are right
outwardly conforming without necessarily believing the group is right
if a dot of light is projected onto a screen in a dark room it will appear to move
conforming because we believe others know more than we do
conformity based on a person's desire to fulfill others' expectations, often to gain acceptance
standards that define what is socially acceptable in a given situation
social impact theory
theory that social influence depends on the strength, immediacy, and number of source persons relative to target persons
process by which dissenters produce change within a group
Norms that define what behaviors are typically approved or disapproved.
People adjust their behavior to match the rest of the group.
solidarity, loyalty, and a sense of group membership
Accepted behaviors associated with a particular position within a group.
improved performance of tasks in the presence of others; occurs with simple or well-learned tasks but not with tasks that are difficult or not yet mastered
the tendency for people in a group to exert less effort when pooling their efforts toward attaining a common goal than when individually accountable
the loss of self-awareness and self-restraint occurring in group situations that foster arousal and anonymity
decision making by a group (especially in a manner that discourages creativity or individual responsibility)
the enhancement of a group's prevailing attitudes through discussion within the group
great person theory
the idea that certain key personality traits make a person a good leader, regardless of the situation
Focuses on the exchanges that occur between leaders and followers
leadership style: Process of engaging with others to create a connection that increases motivation and morality in both the leader and the follower
Contingency Theory of Leadership
the idea that leadership effectiveness depends both on how task-oriented or relationship-oriented the leader is and on the amount of control and influence the leader has over the group
a situation in which a self-interested choice by everyone creates the worst outcome for everyone
A solution to a conflict whereby the parties make trade-offs on issues according to their different interests; each side concedes the most on issues that are unimportant to it but important to the other side.
feeling of being drawn toward another and desiring the company of a person
The finding that the more we see and interact with people, the more likely the are to become our friends
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