30 terms

ADVERTISING

STUDY
PLAY

Terms in this set (...)

Werbeagentur
I am the director of a big advertising agency.
Rückschlag
If you want a career in advertising you have to put up with setbacks all the time.
erfinderisch
One inventive idea will guarantee you lasting success.
Markenname
Both products are sold under the same brand name.
sich neu erfinden
As an advertiser, you constantly have to reinvent yourself.
schrumpfen
In the advertising industry, the number of employees is constantly shrinking.
(an)dauernd
Can you tell me the secret of continuing success?
verlässlich
It is important to build a reliable network of contacts.
sich behaupten
Long-established brands usually can assert themselves in the market
Werbestrategie
The company unveiled a new ad strategy.
Werbespruch
Does this slogan really work?
Zielgruppe
One challenge is to speak to your target audience.
Werbeeinnahmen
Our advertising revenues have hit a record high.
Kleinanzeigen
Classified ads is a free service we offer to our readers.
Verbraucherschutz
Welcome to our consumer protection website!
das Unterbewusstsein ansprechen
Make your marketing messages attractive by appealing to the subconscious!
cooler Werbespruch
Do we need real marketing or just catchy slogans?
jemanden unter Druck setzen
Consumers were pressurized into buying this product.
ansprechend sein
His idea was appealing to experts and non-experts alike.
für etwas werben
Businesses pay big money to advertise their product.
überzeugend
Advertising strategies can be very persuasive.
ausgestellt sein
Ladies' shoes were on display in a shop window.
harter Wettbewerb
Cell phone companies face keen competition.
nörgeln
How parents can put an end to kids' pestering.
wichtiger Bestandteil
Our product should become an integral part of consumers' everyday lives.
nicht haben
They went bankrupt, because they lacked innovativeness.
Verbraucher
The car company received no complaints from customers.
Werbespot
After customer complaints, VW decided to withdraw the commercial.
Marktanteil
We are doing everything to expand our market share.
Produkteinführung
The product launch is a point at which consumers first have access to a new product.