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GRC 411 Syllabus Quiz
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grc 411
strategic trends and costing issues in print and digital media
course info
- grc industry market trends
- strategies for profitability positioning graphic communication companies
- costing methodology and practices for grc companies
- company profitability using ratio analysis
- innovative management practices in the grc industry
objectives
- business issues and practices for printing and digital imaging companies
- emerging management trends in the grc industry
- financial and business aspects for grc businesses
- value of strategy in achieving success in the grc industry
- size, scope, and trends in grc industry
texts
- harvard business review on strategy, HBR top 10 reads
- case packet from harvard businss publishing
exams
- 2 midterm exxams (short answer, essay, multiiple choice; lecture and lab)
- final exam = team project
cases
- work in a team to facilitate one case session during the qtr
- team = submit an enhanced write up of the case u facilitate
- facilitation and write up = 20% of grade
when a case is facilitated by others in lab?
- submit indv. write up, = 10% grade in course
quizzes
- every thursday @ start of lecture = short quiz covering material from past week and before
- 20% of grade
- 7 total quizzes, lowest score dropped automatically
articles
- substance
- 4 pgs and current (12 months)
small group contribution
- 10% grade
- research and locate one article that addresses a currect company and what they're doing to suceed or not from a strategic point of voiew
- locate an article that speaks specifcially to a strategic concept pertaining to how companies find success in today's business environment
- grc industry >
- submit a pdf file of article
- submit 1-2 PDF summary of hte article's key concepts --> relate to course along w/ view of why the company is or is not taking correct steps to esnure future success
- present to the class, during week 9, 15 mins to cover material, analysis should cover key points and issues --> screencast?
final exam
- comprehensive, all course concepts in quarter
- group project
- present until it is submitted
- tuesday march 20th
late work
- 24 hrs late? 50% of grade taken off it
- later than 24 hrs? zero unless university approved excuse
- exception? first 2 weeks of class
individiual case write ups
3 total, 10% of grade
methods of instruction
- lecture and discussion
- reading in texts and other assigned materials
- lab project work and case study analysis
- appropriate hw assignments
expectiations
- 3 lab missing? fail
- engaged in discussion
- on time
- no cell phones
- particiapte in activities
- communicate if absent
- open mind
- senior level results for 400 class
- respect
- clean up
- academic integrity
analyzing case studies
- see actual companies w/ their unique issues trying to determine best course of action for future success
- solutions and perspectives will vary on what should be done
- answers supported by facts and concepts from course material
- more course concepts, models, theories, explanations? better position
group case facilitation
- facilitate one of the four cases we study in qtr
- responsible for complete lab session for assigned case, facilitating the discussion and brinign out key learning points for hte assigned case
- 10% of course grade is dervied from case facilitation
- meet w/ instructor at least 2 weeks ahead of case --> track to cover key principles of assigned case. prepared w/ plan of action for what u intend to discuss in lab session. whole group be there
group case study write up
- group turn in analysis of case facilitating
- 10 pages max. due @ start of lab facilitating
- outside research should accompany analysis + update the company position finacnially and competitiveness
- bullets + essay
- quality of ur thinking for the analysis has a strong bearing on grade for assignment. fully explose issues presented in case and have reocmmendeations that address all of them
individual case study write ups
- due at beginngin of lab session when case is facilitated by a lab team
- 2 pgs max, double spaced
- bullet points under major topics >
- SWOT
- list issues in case
- recommendations for company to consider
- specific recommendation w/ supporting rationale
- listing of issues and recommendations for action >>>>>>
- each write up = 50% of portion of grade
- 0 = didnt turn in
- 1 = kinda address or missed big part of case for rec / issues
- 2 = yes
case studies
- history, facts, SWOT = required
- QUALITY of analysis and QUALITY of thinking behind recommendations = grade
- focus on understanding of key issues & recommendations to resolve issues for company
readings
- book = articles publishes on topic of strateg
- lecutre = discuss strategy pinciples, topics from text, material provdied by studetns = comprehensive
- reading sched = ahead of leacture material on consistent basis
- exam will cover material in text even if its not been discussed in class
PL
- copies of articles or links to articles
- check updates of content
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