Media in a Diverse Society Ch. 5
Terms in this set (55)
cathode ray tube
forerunner of the tv picture tube combined principles of the camera and electricity.
who invented the cathode ray tube?
invented the iconoscope, the first TV camera tube to convert light rays into electrical signals. Claimed invention of TV.
transmitted the first electronic tv picture.
Standards for U.S. TV
analog and digital
What standard do we use today?
how do sponsors control early tv programs?
how did networks regain control of programs?
what were quiz show scandals?
rigged quiz shows force networks to cancel 20 programs during 1955-56. $64,000 Question had been rated No. 1 show.
When was Network Era?
1950-1970s. networks gained control over TVs content.
short comedy skits, way a key element in early TV variety shows, which also includes singers, dancers, acrobats, animals and stand-up.
or sitcom, features a recurring cast and each episode establishes a narrative situation, complicates it, and develops increasing confuse among characters.
characters and settings are usually more important than complicated predicaments. main narratives are more personal.
brought live dramatic theater to that television audience. offered teleplays.
main characters continue from week to week, sets and locales remain the same, and technical crew stays with the program. two types: chapter and serial.
self-contained stories with a recurring set of main characters who confront a problem, face conflicts, and find a resolution.
open-ended episodic shows, that is most story lines continue from episode to episode.
reality-based programs that introduce us to people who seem more like us and less like celebrities. Helps deal with high cost of programming.
oldest show on TV?
first daily evening newscast
first woman co-anchor
community antenna television systems bring in TV signals blocked by mountains and tall buildings.
TV signals are processed at a computerized nerve center, which operates various large satellite dishes that receive and process long-distance signals.
communication businesses, such as broadcasters or cable TV companies, that are entitled to choose what channels or content to carry.
first 2 cable networks
what are superstations?
independent TV stations uplinked to a satellite such as WGN in Chicago.
includes a hundred-plus channel lineup composed of local broadcast signals depending on the cable system's capacity and regional interests.
special channels that lure customers with the promise of no advertising and movies.
must carry rules
required all cable operators to assign channels to carry all local TV broadcasts on their systems. ensured channels would benefit from clearer reception.
a communication or transportation business, such as a phone company or taxi service, that is required by law to offer service on a first-come, first serve basis tow hover can pay the rate.
midwest video case
Supreme Court decision grants cable companies the power to select the content they carry.
direct broadcast satellite
satellite-based service that for a monthly fee downlinks hundreds of satellite channels and services.
Public Broadcasting Act of 1967
Act by the U.S. Congress that established the Corporation for public broadcasting, which oversees PBS and NPR.
Prime Time Access Rule
reduced the networks' control of prime-time programming from four to three hours.
Financial interest and sydication rules: constituted the most damaging attack against the network TV monopoly in FCC history.
public access channels
requiring cable systems to provide and fund a tier of nonbroadcast channels dedicated to local education, government, and the public.
citizens could buy time on these channels and produce their own programs or present controversial views.
also called reruns, older programs that no longer run during network prime time.
production company leases the show to a network or cable channel for a license fee that is actually lower than the cost of production.
a statistical estimate expressed as the percentage if households that are tuned to a program in the market being sampled.
a statistical estimate of the percentage of homes that are tuned to a specific program compared with those using their sets at the time of the sample.
contract with a network to carry its program
breaks images into light pulses. standard for all U.S. TV sets.
Direct Broadcast Satellite industry offers full-scale services and grows at a rate faster than that of cable.
transforms images and sound into computer processes.
right before and after prime time television.
High-Definition Television. offered the highest resolution and sharpest images.
picture tube. Name for the cathode ray tub in TV receiver.
Multi-system operator. corporations like Comcast and Time Warner cable that own many cable systems.
Multichannel video programming distributors. includes DBS providers like DirectTV and DISH.
owned and operated stations.
congress created the Corporation for Public Broadcasting, establishing the public broadcast service and begins funding nonprofit radio and public TV stations.
airing between 8-11 P.M., the hours when networks traditionally draw their largest audiences and charge their highest advertising rates.
usually meaning that computer type screens are the third major way we view content.
which began during the VCR era, occurs when viewing watch DVDs and DVRs, they often aren't watching the ads that normally accompany network or cable shows.