10 terms

Persuasive II

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Terms in this set (...)

False assumptions
Mistaken beliefs.
Testimonial
The persuasive techniques of relying on the backing of a celebrity, an expert,
or a satisfied customer to be convincing.
Accurate
Without error, factual; correct and exact.
Convince
To persuade; to cause one to feel sure about something.
Bias
Preference for something or someone that prevents fair decision making.
Logic
Correct reasoning; a system of reasoning.
Contrast
To show differences in one or more things when compared to each other.
Counterargument
An objection people with the opposing viewpoint might raise in an argument.
Call to action
Request to the reader of an argument to complete a task or work for a solution to support the position of the writer.
Persuasion
The art of swaying others' feelings, beliefs, or actions. Persuasion normally
appeals to both the mind and emotions of the reader.