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Ch. 14 Social Psychology (Textbook)
Terms in this set (27)
Central route processing
The recipient thoughtfylly considers the issues and arguments involved in persuasion.
Peripheral route processing
People are persuaded on the basis of factors unrelated to the nature or quality of the content of a persuasive message.
A person holds two contradictory attitudes or thoughts.
Participants who were offered $1 to say the task was interesting actually thought the take was more interesting than those who received $20.
- They changed their attitudes (becoming more positive toward the peg-turning task)
Considers how we decide. On the basis of samples of a person's behavior, what the specific causes of that behavior are.
Causes of behavior that are external to a person.
Causes of behavior brought about by a person's traits or personality characteristics.
A phenomenon in which an initial understanding that a person has positive traits is used to infer other uniformly positive characteristics.
Thinking of people as being similar to oneself even when meeting them for the first time.
The tendency to attribute success to personal factors and attribute failure to factors outside oneself.
Fundamental attribution error
The tendency to overattribute others' behaviors to dispositional cues.
The tendency to overestimate the importance of dispositional factors and underestimate situation factors in determining the causes of others' behavior.
social groups and individuals exert pressure on an individual, either deliberately or unintentionally.
A change in behavior or attributes brought about by a desire to follow the beliefs or standards of other people.
Behavior that occurs in response to direct social pressure.
First makes a small, trivial request, and ask a larger request.
Makes a large request, expects it to be refused, and follows it with a smaller one.
A change in behavior in response to the commands of others.
Examples of obedience
A set of generalized beliefs and expectations about a specific group and its members.
A negative or + evaluation of a group and its members.
Stereotypes can lead to
Diffusion of responsibility
The belief that responsibility for intervening is shared, or diffused, among those present.
The more present in an emergency, the ______ help he or she provides.
The case of Kitty Genovese
She was stabbed multiple times and no one offered help, despite the fact that 40 people who lived in nearby apartments heard her screams for help.
Behavior meant to help another without regard for self-interest.
Three components of loved proposed by Sternberg
Passion, intimacy, decision/commitment
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