6 Written questions
5 Multiple choice questions
- Often seen in newsletter design, the kicker is a short phrase set above the headline. The kicker can serve as an introduction or section heading to identify a regular column.
- When articles jump from one page to another, continuation heads identify the continued portion of the articles.
- The body of the newsletter is the bulk of the text excluding the headlines and decorative text elements.
- Contains the return address and mailing address for newsletters that are self-mailers (newsletters that are folded and mailed without beibg inserted into an envelope).
- Page numbers can appear at the top, bottom, or sides of pages. Usually page one is not numbered in a newsletter.
5 True/False questions
Masthead → Subheads appear within the body of articles to divide the article into smaller sections.
Jumplines → Jumplines, also called continuation lines, typically appear at the end of a column, as in continuation on pages.
Running head → More familiarly known as a header, a running headline is repeating text - often the title of the publication - that appears, usually at the top, of each page or every other page in a newsletter design.
End Signs → A dingbat or printer's ornament used to mark the end of a story in a newsletter is an end sign. It signals the reader that they have reached the end of the article.
Deck → Often seen in newsletter design, the kicker is a short phrase set above the headline. The kicker can serve as an introduction or section heading to identify a regular column.