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6 Written questions

5 Multiple choice questions

  1. Page numbers can appear at the top, bottom, or sides of pages. Usually page one is not numbered in a newsletter.
  2. Often seen in newsletter design, the kicker is a short phrase set above the headline. The kicker can serve as an introduction or section heading to identify a regular column.
  3. Contains the return address and mailing address for newsletters that are self-mailers (newsletters that are folded and mailed without beibg inserted into an envelope).
  4. The body of the newsletter is the bulk of the text excluding the headlines and decorative text elements.
  5. After the nameplate, the headline identifying each article in a newsletter is the most prominent text element.

5 True/False questions

  1. DeckOften seen in newsletter design, the kicker is a short phrase set above the headline. The kicker can serve as an introduction or section heading to identify a regular column.

          

  2. Table of ContentsPage numbers can appear at the top, bottom, or sides of pages. Usually page one is not numbered in a newsletter.

          

  3. JumplinesJumplines, also called continuation lines, typically appear at the end of a column, as in continuation on pages.

          

  4. SubheadThe masthead is that section of a newsletter design, typically found on the second page (but could be on any page) that lists the name of the publisher and other pertinent data.

          

  5. Continuation headWhen articles jump from one page to another, continuation heads identify the continued portion of the articles.

          

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