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-desktop publishing

STUDY
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art
illustration and photographs used to convery meaning and add appeal
balloon
circle or bubble enclosing copy in an illustration often used in cartoons
bleed
a print effect in which layout,type , or pictures appear to run off the edge of the page
body
the bulk of the text, including heaedlines and decoration
byline
short pharse telling the author's name . It can appear at the beginning or end of an article
caption
a pharse , sentence or paragraph describing the contents of an illustration or photograph also call-out label used idenfity parts of an illustration ; can be formed of a text box or a balloon
column guides
lines that control and flow of text within columns and keep text out of gutter(space between columns)
continuation head
appear at the top of a continuted article indenfies the page from which the article was continuted
Deck
one or more lines of text between the headline and body
Dropped cap
An enlarged character at the beginning of a pargraph used to grab the readers attention
end mark
a symbol, such as a wingding, that indicates the end of the article
end sign
any symbol used at the end of an article to signal to the reader that they have reached the end of an article
format consideration
is a selection of one ore more document sizes and layouts for a project
grid
non-printing lines that appear on a document in desktop publishing software durning the design phase to assits the devloper in placing objects
headlines
indefies each article
jumpline
line at the end of a continuing article that tells readers which page to refer to for the rest of the article
kicker
a short, catchy word or phrase over a major headline
mailing panel
contain the return address and mailing address for newsletters that are self-mailers
margin guides
lines that indicate the space between the edge of the page and the document contents
master page
includes items and formats common to every page; used to maintain layout consistency
masthead
often located on the first inside page or the editorial page of a publication; contains information such as publisher, staff and contact information
mug shot
A photo that only shows the shoulders and head of a person , a photograph of someone's face (especially one made for police records)
nameplate
banner on the front of a document that identifies the publication and usually includes the name of the publication, a logo, and a motto
page numbers
Page numbers can appear at the top, bottom, or sides of pages. Usually page one is not numbered in a newsletter.
prototype
also called a mockup, an example of how a final document should appear , a standard or typical example
pull quote
a small amount of text taken from an article that is enlarged and often set off with rules, white space and quotation marks; used to attract the readers attention
reverse text
dark background and light text; used for emphasis
ruler guides
used to align objects
rules
line around articles or graphics used to direct the flopw of publication and organize its contect
running footer
running text at the top and bottom of a document
running head
Repeating text appears on top of every page.
side bar
A smaller self-contained story inside a larger one which may or may not be related, usually boxed with its own headline and set off from the main text
subhead
Appear within the body of articles to divide articles into smaller sections.
tables of contents
is a list of the parts of a book or document organized in the order in which the parts appear., a list of what it's in the book with the page numbers
template
A standard pre-formatted layout which may contain a color scheme, font scheme, pictures, and preset margins
text box
Container for text that can be placed and formatted randomly
water mark
a semitransparent image in the background of print material; may be text or object