101 terms

DM 102

STUDY
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Terms in this set (...)

Alignment
Arranging design components in an organized and visually appealing manner 102.01
Balance
How design elements are arranged either horizontally or vertically on the canvas 102.01
Bitmap Graphics
Use square pixels arranged in a grid that have assigned colors, lose clarity when viewed up close or zoomed in, also referred to as raster graphics 102.01
Black & White
Uses only true black and true white 102.01
Brightness
How light or dark a color appears; adding black or white changes a color's brightness 102.01
CMYK
Cyan, Yellow, Magenta, Black; optimized for printing purposes 102.01
Color
Helps identify objects in a design; creates visual flow in a design; communicates feelings and moods to the audience or viewer; consists of hue, saturation, and brightness 102.01
Color Scheme
An arrangement or combination of colors that are carefully selected to capture the attention and/or set a mood for the user when viewing a project 102.01
Complementary Colors
Colors across from one another on the color wheel work well together when used in a design 102.01
Curved Lines
Gently bent; give a soft, relaxed feel to a design 102.01
Diagonal Lines
Slanted; add interest to a design 102.01
Digital Graphics
Any image or design created or edited by a computer 102.01
Emphasis
Center of interest in a design 102.01
Grayscale
Uses true black, true white, and all shades of gray in between 102.01
Horizontal Lines
Carry eye left and right; convey a feeling of calm or peacefulness 102.01
Hue
The name given to a color 102.01
Lines
Give direction to a design; create movement in a design; thick lines show importance, thin lines demonstrate quick movement; could be vertical, horizontal, diagonal, or curved lines 102.01
Proportion
A size relationship between components of a design 102.01
Resolution
Describes the clarity of bitmap graphics, determined and defined by the number of Pixels Per Inch (PPI) 102.01
RGB
Red, Green, Blue; optimized for viewing on a screen 102.01
Rhythm
Creating the feeling of movement in a design 102.01
Saturation
The amount of hue used in a particular color 102.01
Shape
The form of an object; when lines enclose a space; can be used to help identify objects; three basic shape types: circle, square, triangle 102.01
Texture
Combination of dots, lines, and colors used create the illusion of a surface appearance; adds depth and dimension to a design 102.01
True Color
All possible color combinations 102.01
Unity/Harmony
When all components of a design look as if they belong together 102.01
Vector Graphics
Use mathematical formulas to define lines, points, curves, and other attributes, do not lose clarity when viewed up close or zoomed in, best type of graphic for printing in large scale 102.01
Vertical Lines
Carry eye up and down; convey a feeling of awe or challenge 102.01
Visual Hierarchy
Using design techniques to carry the viewer's eye from one component to the next; helps the audience process information in design and what is most important 102.01
White Space
The absence of text or graphics in a design; visual breathing room for the eye; helps avoid over-crowding and creates natural flow 102.01
.AI
Native file type used by Adobe Illustrator, allows for future editing 102.02
.GIF
Indexed color format (256 colors) which supports simple transparency layer 102.02
.JPEG
Most common graphic file format, full color graphic format (16.7 million colors) with a relatively small file size 102.02
.PNG
Supports advanced transparency with a relatively average file size, can be interlaced, optimizing for internet use 102.02
.PSD
Native file type used by Adobe Photoshop, does not compress layers of a design, allowing for future editing 102.02
.SVG
An XML-based vector image format for two-dimensional graphics with support for interactivity and animation 102.02
.TIFF
Versatile graphic file type that can use a variety of color formats, works best for desktop publishing or print work 102.02
Adobe Illustrator
A draw program (vector graphic editor) that is commonly used for logos, icons, and other scalable graphics 102.02
Adobe Photoshop
A paint program (bitmap graphic editor) that specializes in photo manipulation 102.02
Budget
The amount of money needed or available for a project 102.02
Deadlines
The latest time or date by which something should be completed 102.02
Design Comps
Multiple renditions of the design to show clients, provides a visualization of a product before it is professionally completed 102.02
Draw Program
Digital graphic editing program that creates and/or edits vector graphics (example: Adobe Illustrator) 102.02
Feedback
Verbal or written responses containing information about a client's reaction to a designer's performance of a task 102.02
File Name Convention
Agreed upon by designers, project managers and client, refers to the protocols that will be used when saving files 102.02
Goals
An aim or desired result 102.02
Optimization
The act or process of making a design as fully perfect, functional, or effective as possible based on client feedback 102.02
Paint Program
Digital graphic editing program that creates and/or edits bitmap graphics (example: Adobe Photoshop) 102.02
Project Plan
Defines project goals and objectives, specifies tasks and how goals will be achieved, identifies what resources will be needed, and associated budgets and timelines for completion 102.02
Proof Preview
A tool in Photoshop that allows you to preview what the published version of your work will look on a particular output device 102.02
Target Audience
A particular group at which a film, book, advertising campaign, etc., is aimed 102.02
Typography
The style and appearance of printed materials, specific identifiers include style, font, typeface, etc. 102.02
Adjusting Levels
Changing highlights, shadows, and mid-tones of a photo 102.03
Color Correction
Adjusting the color values of a photo to make them appear more realistic or to achieve the desired effect 102.03
Color Panel
Displays and can change the color values for the current foreground and background colors 102.03
Contrast
The amount of separation between the darkest areas of a photo and the brightest areas; adding contrast causes a photo to look more defined 102.03
Cropping
Eliminating unwanted parts of a graphic 102.03
Destructive Editing
Changes the original photo in a way that cannot be reversed after saving and closing 102.03
Document Panel
Displays the file you're working on 102.03
Embedded Images
Contained within graphic document which can increase file size; must reimport images if changes made to original 102.03
Exposure
The amount of light in a photo; under-exposed is not enough light, while over-exposed is too much light 102.03
Filters
Preset effects used to quickly adjust a graphic's appearance 102.03
Gradient
A gradual change of color within a design component 102.03
Grids and Rulers
Measuring tools used to assist in the scaling, arranging, and spacing of design components 102.03
History Panel
Each time you apply a change to an image, the new state of that image is added to the panel, you may undo specific states 102.03
Layer Styles
Preset effects applied to graphics and/or text layer within a design that add depth and dimension 102.03
Layering
Separating components of a design individually or into groups in order to make specific adjustments 102.03
Layers Panel
Lists all layers, layer groups, and layer effects in an image 102.03
Linked Images
Are not contained in the file data, thus the link can be broken if the files are moved separately; keeps file size smaller and automatically updates image edit 102.03
Masking
Non-destructive editing technique, used to hide part of image 102.03
Non-Destructive Editing
Makes changes to the original photo that can always be reversed 102.03
Options Bar
Displays options for the currently selected tool 102.03
Retouching
Removing unwanted elements and/or blemishes from a photo to enhance the visual quality 102.03
Scaling
Changing a graphic's size dimensions (height and width) 102.03
Sharpness
The clarity of detail in a photo 102.03
Smart Objects
Preserves an image's source content with all its original characteristics, enabling you to perform nondestructive editing to the layer 102.03
Stacking Order
The order in which the layers of an image are organized 102.03
Tools Panel
Contains tools for creating and editing images, artwork, page elements 102.03
Align Panel
Align or distribute selected objects along the axis you specify 102.04
Anchor Point
A point on a path that indicates a change of direction 102.04
Area Type
The text fills in a closed path 102.04
Brush Tool
Basic painting tool with many options 102.04
Closed Path
Has the same beginning and ending point, it forms a complete shape that can be filled with color or text 102.04
Content Aware
Allows you to replace unwanted parts of the image with pixels near it 102.04
Feathering
A technique used in computer graphics software to smooth or blur the edges of an element, also called blending 102.04
Fill
The inside color of a closed shape 102.04
Free Transform
Let you apply transformations (rotate, scale, skew, distort, and perspective) in one continuous operation; instead of choosing different commands, you simply hold down a key on your keyboard to switch between transformation types 102.04
Image Trace
Allows the conversion of raster images to editable vector artwork 102.04
Lasso
Draws freeform segments of a selection border 102.04
Marquee
Used to draw selections based on geometric shapes 102.04
Open Path
Does not end, they don't connect back to the original anchor point 102.04
Pathfinder Panel
Use to combine objects into new shapes 102.04
Pattern
A repeated decorative design 102.04
Pen Tool
Creates vector paths that can be converted into selections that in turn can be used to extract or mask groups of pixels 102.04
Point Type
Text begins right where you click and does not automatically wrap to the next line 102.04
Selection
Surrounding specific part(s) of a graphic to make individual adjustments 102.04
Selection Tools
Allows you to choose a specific part of the image 102.04
Shear
Will slant or skew the object 102.04
Stroke
The outline of a shape, text or image 102.04
Symbols
An art object that you can reuse in a document; saves time and reduces file size 102.04
Type on a Path
Allows text to flow along an open or closed shaped path 102.04