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15 terms

AP GOV- The Mass Media and Political Agenda

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Beats
Specific locations from which news frequently emanates, such as Congress or the White House
Broadcast Media
Television and Radio
Chains (Newspaper Chains)
Newspapers published by massive media conglomerates that account for almost three-quarters of the nation's daily circulation.
High-Tech Politics
A politics in which the behavior of citizens and policymakers and the political agenda itself are increasingly shaped by technology
Investigative Journaling
The use of an in-depth reporting to unearth scandals, scams, and schemes
Mass Media
Television, radio, newspapers, magazines, and other means of popular communication
Media Events
Events purposely staged for the media that nonetheless look spontaneous.
Narrowcasting
The appeal to a narrow, particular audience by channels such as ESPN, MTV, and C-SPAN, which focus on a narrow particular interest
Policy Agenda
The issues that attract the serious attention of public officials and other people actually involved in politics at any given point in time
Policy Entrepreneurs
People who invest their political "capital" in an issue. Could be in or out of government, in elected or appointed positions, in interest groups, or research organizations.
Press Conferences
Meetings of public officials with reporters
Print Media
Newspapers and magazines
Sound Bites
Short video clips of approximately 15 seconds, which are typically all that is shown from a political speech or activities on television news
Talking Head
A shot of a person's face talking directly to the camera
Trial Balloons
An intentional news leak for the purpose of assessing the political reaction.