Upgrade to remove ads
Lesson: Product Distribution and Promotion
Terms in this set (10)
The first step in the new product development process is
A ________ is a product marketed as a bundle of value-adding attributes, including reasonable costs.
Which of the following best describes the distribution mix?
the combination of distribution channels by which a firm gets its products to end-users.
Consumer products such as furniture and appliances are typically distributed using ________ distribution.
When a life insurance company advertises the safety and security of its products, it is using a ________ advertising strategy.
________ is a promotional tool in which a person communicates one-on-one with potential customers.
George is scanning new business listings looking for new customers. George is involved in the _______ step in the personal selling process.
The owner of Billy Joe's BBQ is looking at his advertising, sales promotion, & publicity programs. He is reviewing the company's ______ mix.
Companies use _______ to determine the quantity of a product of a product that must be sold before the seller makes a profit.
Review the diagram.
Which of the following lines of distribution best describes the diagram?
THIS SET IS OFTEN IN FOLDERS WITH...
Marketing Processes Quiz
Lesson: Productivity and Quality
Lesson: Information Systems and Communication Tech…
Lesson: Principles of Accounting
YOU MIGHT ALSO LIKE...
Ch1 - Record Label Marketing
Business Chapter 14
Chapter 13: Product and Distribution Strategies
MGMT101 Chapter 12 Key Terms
OTHER SETS BY THIS CREATOR
Unit 5: Probability Unit Test
Unit 5: Probability, Lesson 6: Counting
Lesson: Financial and Risk Management
Unit 5: The Restoration and the Enlightenment: 166…
OTHER QUIZLET SETS
Consumer Powers and Protections
HBI Safety Talks 28 Router Safety Assessment
Parasitology Quiz 2