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Author's Purpose Vocabulary
Terms in this set (19)
Words that make you feel strongly about someone or something (fear, desire for success, excitement)
When a company tries to show that it is "just like you"
Used to incite fears and arouse prejudice; bad names will cause people to construct a negative opinion
A statement suggesting that everyone is using a specific product, so you should too! "Just Do It"
A means of convincing people to buy something, believe something, act in a certain way, or agree with
Only telling part of the truth; omitting relevant facts to make yourself look better
"Buying our product will make you better than everyone else"
Misuse of Statistics
Using statistics selectively to give a more favorable view of a product
A well-known person or a previous customer supports a product or service
Words that sparkle but don't give details about a product
Establishes credibility and trust
Appeal to emotions
Appeal to logic or reason
Goal - Convince the audience to agree with your point of view
Goal - To make us laugh, cry, or feel some other emotion
Goal - To state the facts
The reason why authors write what they do about a topic
Point of View
Reveals the author's beliefs, personal judgments, or attitudes toward a certain subject; can be first, second, or third person
Goal - Mostly uses first person to tell memories, hopes, or dreams
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mob, mot, mov = move