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Civics - C.2.11

Terms in this set (12)

bandwagon
propaganda technique encouraging the viewer to like something or someone because everyone else does
bias
a preference, opinion or attitude that favors one way of thinking or feeling over another
card stacking
propaganda technique involving the use of showing one-sided information
glittering generalities
propaganda technique using short phrases or words to promote positive feelings or emotions
media
plural form of the word "medium," refers to various means of communication. For example, television, radio, and the newspaper are different types of media. The term can also be used as a collective noun for the press or news reporting agencies
name calling
propaganda technique using negative words to associate with a product or person
plain folks
propaganda technique conveying that a candidate is a "regular" person, just like everyone else
political communication
the use of media to convey messages or information related to government issues, campaigns or public offices
propaganda
the method of spreading ideas or information for the purpose of helping or injuring an institution, a cause, or a person
symbolism
the use of something to represent ideas or qualities
testimonial
propaganda technique involving the use of a celebrity or spokesperson to speak on behalf of a product of candidate
transfer
propaganda technique involving the use of symbols to convey a message or feeling
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