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Salesforce: Marketing Cloud
Terms in this set (8)
Data Management Platform; capture, unify, activate data. Use data at scale to personalize every consumer touchpoint.
Develop new audiences and partnerships via peer-to-peer data sharing to enhance existing campaigns.
Auto-reconcile consumer data across owned online/offline marketing touchpoints. Provide real-time context for recommended next actions on each channel/device.
Plan/build/automate consumer engagement at scale across channels/devices. Auto-drive personalization throughout the consumer lifecycle.
Tailored, personalized messages with speed, security, scalability, deliverability.
Align SMS marketing, push notifications, group messaging to overall brand strategy, in order to reach customers at the right time based on events, location, and proximity.
Activate customer data across SFDC to power personalized advertising across social, search, and display.
Integrate social media messaging with Service and Sales. Listen, engage, and analyze consumer interactions and sentiment in real time.
Sets with similar terms
CIS Test #5
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Big Data PPT/Ch 15
Sets found in the same folder
Salesforce Marketing Cloud Consultant Exam 2
Salesforce Marketing Cloud Consultant Exam
Salesforce Marketing Cloud Consultant EXAM
Salesforce Marketing Cloud
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