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COMM 170

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Bam-Bam-Bam lead

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Terms in this set (41)

Bam-Bam-Bam lead

Three anecdotes compressed into to illustrate the scope of a story by combining a range of short, disparate anecdotes.

The audio equivalent of the print and online summary leadComplements simple but serious stories, and a "just the facts" approach

The equivalent of the print second-day lead - begins with the reaction of someone affected by the event

Delays the main point of the story for a sentence while easing the listener or viewer in with a teaser.

Offers even less information that the soft lead, In a sentence, or even a fragment, the throwaway lead attempts to give a general sense of a story, create a mood or tie stories together.