Terms in this set (7)
A method of propaganda that is an attempt to turn people against and opponent or an idea by using unpleasant labels or descriptions for that person or idea
propaganda technique involving the use of showing one-sided information
an argument saying in effect that because other people are doing something, you should too
attempts to persuade the reader by using a famous person to endorse a product or idea
Attempting to convince the public that one's views reflect those of the common person
carry over the authority and approval of something we respect and revere to something the propagandist would have us accept. Propagandists often employ symbols (e.g., waving the flag) to stir our emotions and win our approval.
vague, sweeping statements (often slogans or simple catchphrases) using language associated with values and beliefs deeply held by the audience without providing supporting information or reason. They appeal to such notions as honor, glory, love of country, desire for peace, freedom, and family values
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