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Chapter 17

Terms in this set (40)

Which of the following statements is true of information?
It can influence people's choices and behavior.
First-mover advantage is achieved by a company by being the first in an industry to use new information technology:
to differentiate its products from that of its competitors.
Sustaining first-mover advantage is difficult if there is:
a rapid advancement in technology and an increase in the rate at which the market grows.
Allen and Selvig, a manufacturer of military equipment, has developed a revolutionary production technology that improves the accuracy rate of its products. The technology helps the company produce weapons that have a higher accuracy rate than those produced by its competitors. It also helps the company reduce its production costs. In this scenario, Allen and Selvig has _____.
first-mover advantage
In the context of the resource-based view of information technology, which of the following, if true, causes competitive parity?
Similarities in the information technology used across competing firms
When competitors of a firm cannot create or buy the information technology of the firm, the firm is said to have _____.
a sustainable competitive advantage
Dine&Wine, a multi-cuisine restaurant, conducted a survey to determine how much time a customer waits, on an average, for a waiter to arrive at his or her table. The management at the restaurant received varied responses, with most customers stating that the waiters took over ten minutes to arrive at their table. However, what the management did not know was that the customers tended to overestimate time after four minutes of waiting. As a result, they hired too many waiters. Which of the following is the most likely reason for this error?
The information provided in the survey was inaccurate.
Gordon Bats, a manufacturer of cricket and baseball bats, received an order for five bats from Jeremy Lonei, a cricket player. After the cricket bats were delivered, Jeremy informed the store that he wanted baseball bats and not cricket bats. In this scenario, which of the following is most likely the reason for this problem?
The information provided was incomplete.
In the context of information and technology, which of the following best describes acquisition cost?
It is the cost of obtaining data that an organization does not possess.
General Supplies, a convenience store, wants to hold a big sale. It wants to offer its merchandise at very low prices to its existing and new customers. The store already has the contact numbers of its existing customers. It, however, has to pay a sum of money to a telecommunications company to obtain potential customers' contact numbers so that it can advertise to them. In this scenario, General Supplies will have to incur _____.
acquisition cost
In the context of the costs associated with information and technology, which of the following best describes processing cost?
...
Jefferson Tech Corp., a technology firm, has an internal search engine that helps employees find answers to queries. The search engine provides results depending on the preferences of the employees. These preferences are automatically learned as the employees continue using the search engine. The search engine is maintained by an expensive data management system. The company allocates half its budget for the maintenance of the data management system. In this scenario, the cost incurred by Jefferson Tech Corp. is an example of _____.
processing cost
Cooper Industries, an automobile company, spent $20 million to acquire new servers to archive all its data safely. In this scenario, the cost incurred by Cooper Industries is an example of _____.
storage cost
In the context of the costs associated with information and technology, which of the following best describes retrieval cost?
It is the cost of accessing already-stored and processed information.
Agile Technology has invested $10 million to install business intelligence software (BIS) at all of its branches across the globe so that it can track stored information in its servers for business analysis and decision making. In this scenario, the cost incurred by Agile Technology as a result of its investment in business intelligence software is an example of _____.
retrieval cost
Luminia Technos, a new technology firm, invested $100,000 to install improved phone lines and high-speed Internet services for fast and efficient transmission of information across its branches. In this scenario, the investment cost incurred by Luminia Technos is an example of _____.
communication cost
The two basic methods of capturing information are:
manual and electronic.
Which of the following statements is true of manual capture of information?
It is a labor-intensive process.
Which of the following is a difference between manual capture of information and electronic capture of information?
Unlike electronic capture, manual capture of information is often an inaccurate process.
Which of the following statements is true of bar codes?
They require direct line-of-sight scanning.
While completing an online banking transaction, David was asked to type his Internet banking password followed by a one-time password that was sent to his registered cell phone number to authenticate the transaction. The type of verification used in this scenario is called _____.
two-factor authentication
Stephanie found an old photograph of her with her friends when they were in school together. She wanted to share the picture with her friends through email. In this scenario, which of the following can help Stephanie convert the picture into a digital image?
An electronic scanner
Data mining is the process of:
discovering unknown patterns in a large pool of data.
The data in a data warehouse can be analyzed using two kinds of data mining, which are:
supervised and unsupervised data mining
With _____, the user simply tells the data mining software to uncover whatever patterns and relationships it can find in a data set.
unsupervised data mining
Classy Abode, a chain of interior decoration stores, is trying to improve its customer service. While examining checkout data, it has learned that people who buy night lamps also buy lamp stands and vice versa. In this scenario, the use of data mining to find better ways to improve customer service has also led to the discovery of a(n) _____.
affinity pattern
By analyzing ticket sales, the managers of a baseball stadium discovered that sales increased by almost 100 percent in the seasons it held an open house prior to the opening game and allowed people to view the game from the box seats. In terms of data mining, the management discovered a(n) _____.
sequential pattern
Which of the following is true of predictive patterns in data mining?
They help identify database elements that are different.
Data clusters occur when:
three or more database elements occur together in a significant way.
While logging on to his computer, Marcus was prompted for his password. He had, however, forgotten the password and hence was not able to access his computer. In this scenario, Marcus failed to get _____.
authenticated
In the context of information security, which of the following is true of firewalls?
They check incoming and outgoing data.
A group of programmers created a website on the Internet. Whenever any user clicked on the site, a program that formats the user's hard drive would get triggered. In this scenario, the programmers created a _____.
virus
Although firewalls can protect personal computers and network servers connected to a corporate network, people away from their offices who interact with their company networks via the Internet face a security risk. Which of the following technologies has proven to be a solution to this problem?
Virtual private networks
The goal of an executive information system (EIS) is to:
provide accurate, complete, relevant, and timely information to managers.
Which of the following is a hybrid of executive information systems (EIS) and intranets?
Corporate portals
Which of the following statements is true of electronic data interchange?
It is used for conversion of purchase and ordering information to a standardized format to enable direct electronic transmission of that information between companies.
_____ use standardized protocols to describe and transfer data from one company in such a way that those data can automatically be read, understood, transcribed, and processed by different computer systems in another company.
Web services
Fronton Corp. has built a network that will help handle its transactions and other e-commerce activities with its small and mid-sized suppliers. The network will provide the company's suppliers with secure access to critical trading partner information and will facilitate trading partner automation. In this scenario, the network created by Fronton Corp. is an example of a(n) _____.
extranet
Which of the following is a function of a decision support system?
It helps managers solve specific kinds of problems.
Which of the following is created by capturing the specialized knowledge and decision rules used by adept and experienced decision makers?
Expert systems
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