Create an account
Organizations that assist in moving goods and services from producers to business (BSB) and from businesses to consumers (B2C).
Channel of Distribution
A whole set of marketing intermediaries such as agents, brokers, wholesalers, and retailers, that join together to transport and store goods in their path (or channel) from producers to consumers.
Marketing intermediaries who bring buyers and sellers together and assist in negotiating an exchange but don't take title to the goods.
In economics, the want-satisfying ability, or value, that organizations add to goods or services.
Doing whatever is necessary to transfer ownership from one party to another, including providing credit, delivery, installation, guarantees, and follow-up service.
Adding value to products by opening two-way flows of information between marketing participants.
Adding value by providing fast, friendly service during and after the sale and by teaching customers how to best use products over time.
Category of retail operations characterized by more narrow focus than a department store and offering a relatively narrow merchandise mix aimed at a particular target audience.*
Merchandise is below traditional retail prices; buy merchandise early in the season that can be reoffered over and over again; self-service; mass-manufacturing strategies; quantity discounts from manufacturers.*
Distribution that sends products to only a preferred group of retailers in an area.
Distribution that sends products to only one retail outlet in a given geographic area.
The selling of products outside the confines of a retail facility. For example, selling to final consumers through direct mail, catalogs, telephone, the internet, tv home shopping, home and office parties, and door to door.*
Please allow access to your computer’s microphone to use Voice Recording.
Having trouble? Click here for help.
We can’t access your microphone!
Click the icon above to update your browser permissions and try again
Reload the page to try again!Reload
Press Cmd-0 to reset your zoom
Press Ctrl-0 to reset your zoom
It looks like your browser might be zoomed in or out. Your browser needs to be zoomed to a normal size to record audio.
Please upgrade Flash or install Chrome
to use Voice Recording.
For more help, see our troubleshooting page.
Your microphone is muted
For help fixing this issue, see this FAQ.
Star this term
You can study starred terms together