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Marketing Chapter 1

Terms in this set (22)

management
the process of accomplishing the goals of an organization through the effective use of people and other resources.
planning
analyzing information and making decisions about what needs to be done
organizing
determining how plans can be accomplished most effectively and arranging resources to complete work
implementing
carrying out plans and helping employees to work effectively
controlling
evaluating results to determine if the company's objectives have been accomplished as planned
manager
person who completes all four management functions on a regular basis and has authority over other jobs and people
supervisor
a manager whose main job is to direct the work of employees
executive
a top-level manager who spends almost all of his or her time on management functions and decisions that affect the entire company
middle manager
a manager who completes all of the management functions, but spends most of the time completing specialized work in one management function or is responsible for a specific part of the company's operations
industrial revolution
the era of the 18th and 19th centuries in which machine power replaced human and animal power in the production process leading to major business and social changes
management science
the careful, objective study of management decisions and procedure in o order to improve the operation of businesses and organizations
classical management
management theory that studies the way work is organized and the procedures used to complete a job in order to increase worker productivity
administrative management
management theory that identifies the most effective practices for organizing and managing a business
behavioral management
management theory directed at organizational improvement through understanding employee motivation and behavior. sometimes called human relations management
quality management
the process of making sure work meets acceptable standards
business competition
the rivalry among companies for customers
management strategy
a carefully developed overall approach to leading an organization
supervisors
the first level of management in a company is typically:
planning
executives are likely to spend most of their time:
the industrial revolution
the invention of machines that allowed for the faster processing of raw materials began the transformation of work and business and led to
behavioral management
the management theory that is directed at organizational improvement through understanding employee motivation and behavior is
55 and over
which age group is projected to increase in the workforce by the greatest percentage between 2000 and 2050?
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